Now what is fast food? Definition on fast food may vary from one and another. Fast food or in another word is called “Junk food” is a food that can be prepared quickly and easily and is sold in restaurants and snack bars as a quick meal or to be taken out. In another word fast food refer to as a particular food that has little nutritional value and contain excessive fat, sugar, salt and calories. Despite being labelled as “fast”, such food usually has concern on the negative impact …show more content…
Let’s start with advantages; there are 4 main advantages in consuming fast food, the first one is you can enjoy a tasty meal because fast food normally has a rich taste. Despite knowing the negative impact of fast food addiction, people tend to ignore it because of the over whelming temptation towards brand name which has engrain in the mind since childhood such as Mc Donald, Domino, KFC and many more. The taste of fast food is carefully designed to suit the perfect taste with right mixture of fat, sugar and salt to full fill the pleasure of eating a perfect meal. Consistency of the taste whenever or wherever you go to any fast food kiosk is maintained; consequently consumers become physically addicted to eating fast food. Customers never get disappointed with the food being …show more content…
These entire successful attempts indirectly will introduce people to spread the words to their children and colleagues. Not to forget the commercial strategy which constantly repeat over and over again in television and radio plays an important role to remind consumer on their product and eventually the temptation is fulfilled. According to a new report by the Yale Rudd Center for Food Policy & Obesity, in 2012 the fast food industry spent $4.6 billion to advertise and children and teens remained key audiences for that advertising. The report highlights a few positive developments, such as healthier sides and beverages in most restaurants' kids' meals, but also shows that restaurants still have a long way to go to promote only healthier fast-food options to kids. Mc. Donald ads are reportedly featured on children’s networks, including Nickelodeon and Cartoon Network, according to a recent study conducted by researchers from the Geisel School of Medicine at