Fuel is an essential segment of the airline industry?s value chain. As the article suggests, fuel accounts for a third of airline?s operating costs. On this premise, Delta chose to diversify, through backward integration, into the refining business by acquiring Trainer Refinery. Applying the framework that we discussed in the class?by subjecting this diversification to porter?s three tests?we will test if the Delta?s corporate strategy meets the standards. Attractiveness test Refining industry…
Southwest Airlines Headquartered in Dallas, Texas, Southwest Airlines is currently the U.S.’s largest domestic passenger airline, who transported 136 million passengers in 2014 alone and 1.5 billion since their inception in 1971 (Southwest, 2015b). The company has successfully created a distinctive corporate culture and business model centered on employing the friendliest people who provide exceptional customer service (Southwest, 2015b). Along with their employees, their dedication to…
Words or terms such as back taxi, angel flight, crab angle, $100 hamburger, and many more will have different meaning from what that is used every day. For example, the term “hundred dollar hamburger” is slang for private aviation pilots who just want an excuse to fly. There are some religious practices that were not allowed on planes as rules on the plan forbid them. Causing uproar for religious people, the issue would continue as the rules were made to protect everyone on the plane. Some…
airlines’ routes. Each airline websites did not provide every function previous list mentioned, therefore, an analysis about functions design and classification in navigation will be discussed individually. British Airway. Apart from site search button and language switch function, British Airway designed…
An Audit Report of the Business Current Position of British Airways Introduction For many years, British Airways (BA) has been commanding heavy presence in the airline industry worldwide. However, this phenomenon has been exhibiting a declining trend; something which many stakeholders are getting attention of. Nevertheless, the BA still have a chance to compete effectively both in Europe and globally. In this regard, this section of this assignment evaluates the current business position of this…
➢ Task 1 • Introduction Air Arabia is a low-cost airline, which is, based in Sharjah, United Arab Emirates, with its head office in the Sharjah Freight Center, Sharjah International Airport. Air Arabia is known in the UAE as one of the low-cost airlines. At first the company started operating 28 different destinations around the world, but now it flies to 89 destinations with a fleet size of 35 planes. It was the first low-fare organization in the Middle East started on the 3rd of…
Tiger Airways Singapore Pte Ltd Tiger Airways is a leading Singapore-based low-cost carrier, also known as budget airlines. It is established in the 2004 and has been a leading Singapore based budget airline. It offers affordable fares with great customer service, removing unnecessary service costs to achieve the lowest operational costs, and in turn keeping its airfares to passengers low. It has changed the image of taking the plane to be seen as an affordable travel option, instead of being…
1.0 Introduction Singapore Airlines (SIA) is a widely known airline in the world. According to world ranking 2014, SIA was ranked as second best airline. It has been in this airline industry for 43 years, a long period for a baby boy to grow into an adult man and it shown how well-experienced is Singapore Airline. A drive for Singapore Airline is keeping the right objectives all the time – customer satisfaction. With customer satisfaction grow, SIA gain more loyal customers and allows it be…
Introduction Emirates Airlines is an international airline carter that introduced itself into the airline industry on 25th October 1985, in that same year it also took its first routes out of Dubai with only two aircrafts, a leased Boeing 737 and an Airbus 300 B4. Ever since its startup, the company’s goal has been kept true of favoring quality over quantity, and over the years since taking those baby steps onto the travel industry, Emirates airline as a company has grew into a globally…
1. INTRODUCTION Airlines are one of the important means of transport around the world and considered one of the quickest mode of transport in most of the country in the world. “The accident rate for airline travel is lower than for any other mode of transportation, and it continues to decline” (Lane, 2005). However, with incidents like September 11 attack, MH370 and MH17, it shows that accidents do happen and cause a lot of fatalities. “Airlines choose to avoid the financial distress by…