Some may view the idea of a pop up ad as the most effective. The idea of a pop-up advertisement is that as soon as one enters a specific web page an advertisement will be shown before the web page can be viewed. This does ensure that the advertisement will reach a much broader audience since the audience is being forced to view the advertisement, however, the downside is that not many like this means of advertising. In the article “Which Modern Trend Advertising Methods Are More Effective in Reaching Certain Outcome?” the authors expound that, “One recent study shows about two thirds of online users view unrelated pop-up ads as the most irritating ad type” (Jian and Yazdanifard 4). While there is several ways for brands to promote their products, the most effective technique is the use of well-know
Some may view the idea of a pop up ad as the most effective. The idea of a pop-up advertisement is that as soon as one enters a specific web page an advertisement will be shown before the web page can be viewed. This does ensure that the advertisement will reach a much broader audience since the audience is being forced to view the advertisement, however, the downside is that not many like this means of advertising. In the article “Which Modern Trend Advertising Methods Are More Effective in Reaching Certain Outcome?” the authors expound that, “One recent study shows about two thirds of online users view unrelated pop-up ads as the most irritating ad type” (Jian and Yazdanifard 4). While there is several ways for brands to promote their products, the most effective technique is the use of well-know