Big Data Analysis

Improved Essays
Critical questions for big data
The researchers of this paper have defined big data as technological, cultural and scholarly phenomenon. This paper analyses and interrogates six provocations of this phenomenon, its assumptions and its biases.
1. Big Data changes the definition of knowledge.
Big Data refers to computational focus in thinking and research. It also refers to the tools and procedures and very large data sets that are used to handle them and analyse them (Burkholder, 1992). Just as Henry Ford changed the way cars were made – and brought about the industrial revolution – Big Data emerged as a system of knowledge. It also has the ability to inform how we understand human associations and society. It is a profound change at the levels
…show more content…
Plotting the data that is obtained from social media in the form of graphs and trying to analyse the relationships between people, does not give a clear and real picture. Just because a person spends more time with friends than with their spouse, does not mean that they consider their colleagues more important than their spouses. Two new types of social networks derived from big data are: articulated networks and behavioural networks. For certain line of inquiry, analysing data abstractions and still preserving context remains decisive.
5. Just because it is accessible does not make it ethical
Even when data is available on public domains, it gives the researcher no right to misuse the data. There is need for accountability. Institutional Review Boards (IRBs) – which emerged in 1970s took care of processes like consent appraisal and protection of privacy while overseeing research on human beings. Not all that is obtained from big data can go through the process of ethical clearance before it is used. But again, research ethics evaluation cannot be given a cold shoulder just because the data is available in the public domain.
6. Limited access to Big Data creates new digital
…show more content…
Rather it is drive by government and industry which is channelled towards getting maximum value from the data. Which may in turn lead to a clear approach towards traffic planning, product design, or adverts that are targeted to a particular group. The authors also have made an observation that big data operationalization has some serious and broader implications.
Strengths of the paper: The researchers have presented the six interrogations in a systematic manner answering the questions that each of this provocations have asked. The authors have touched every aspect of big data. Starting from the definition of big data, to the quality of big data, to its accessibility and being ethical. They have been able to clearly point out the challenges that lie ahead for researchers in this field of big data. They have also used relevant examples to assert the points that the paper presents.
Weakness of the paper: As the researchers are trying to answer the six provocations, it is evident that the paper loses focus on a particular area of big data. This research work is more of a question and answer sheet which limits the research to the six areas mentioned in the

Related Documents

  • Great Essays

    In her article, “Science Isn’t Broken,” Christie Aschwanden- a science and health journalist and recipient of a Santa Fe Institute Journalism Fellowship in Complexity Science- discusses the consequences resulting from the recent lack of peer-review, the portrayal of the scientific community due to these effects, and the true nature of research. According to Aschwanden (2015), one of the prominent contributors to the public’s lack of confidence in science is statistical manipulation and biases. This relates to O’Neil’s Weapons of Math Destruction: How Big Data Increases Inequality and Threatens Democracy. Cathy O’Neil is a mathematician who has worked for numerous universities, the finance industry, and as a Data Scientist Consultant.…

    • 1052 Words
    • 5 Pages
    Great Essays
  • Improved Essays

    The modern world is filled with information. This information not only exists as documentary form but has also been created in as new digital forms as digital ones such as audio, media, text, etc. Data can be used in various ways and in multiple fields. Doctors utilize former data or knowledge to innovate methods for resisting or curing incurable diseases. CIA agents use detailed data to narrow down the target for supporting evidence; Business managers use data to improve the performance of the companies.…

    • 700 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Don Peck, in his article "They 're Watching You at Work," claims that more sophisticated, efficient and cost-effective technologies have altered the traditional hiring process. With ample evidence provided by the "potential power" of "data-rich" people analytics, this process will be replaced by algorithmic screening programs that eliminate the human affinity to subconsciously commit subtle yet impactful biases and ultimately benefit society by sustaining the contentment of workers (Peck 9). Peck contributes to the overall conversation concerning the impact on society of big data by providing his opinion of societal ethics and morality: he makes the point that although "people analytics" is seen to dehumanize individuals into mere scores, it…

    • 1219 Words
    • 5 Pages
    Improved Essays
  • Superior Essays

    In chapter 6, we discuss the economic issues that occurs and how exponential growth of things will not yield more signal, but more noise. The danger in big data is losing sight of this underlying data…

    • 1038 Words
    • 5 Pages
    Superior Essays
  • Improved Essays

    Logos In the journal, Dr. Gamage uses the rhetorical appeals technique by the logos method in frequent. Logos is a literary device such as a statement or an argument used to persuade the target audience with a logic. Hence, the author uses logos to make his statement concrete with the supportive facts and documents. Dr. Gamage raises the curiosities of the Big Data, and he predicts it will be the major trend in the future. The author points out Big Data consistently benefits the enterprises, “research indicates that 77% of companies that are good with data achieve better financial performance” and “those who were early adopters of Big Data analytics not only gained a substantial lead in the corporate world but those with advanced analytics…

    • 298 Words
    • 2 Pages
    Improved Essays
  • Superior Essays

    Connected Book Review

    • 1166 Words
    • 5 Pages

    (Fowler & Christakis, 2009, p. 106). In order to study this question, the scientists required a specific kind of data that contained precise information about people’s positions in a large social network over…

    • 1166 Words
    • 5 Pages
    Superior Essays
  • Improved Essays

    In an attempt to inform and persuade the audience ethically, they successfully use a well-balanced proportion of pathos, ethos, and logos. While the appeal to pathos is the least evident, the presentation as a whole forces the audience to bring questions to unethical problems allowing for an appeal to fear. When explaining how researches must reiterate on the prominence of responsibility in using Big Data, they explain that “academic researchers are held to specific professional standards when working with human participants in order to protect their rights and well-being” (759). However, they go on to explain how researches fail to understand this purpose. This creates apprehension when researching topics, issues, and current events happening within the world of Big Data.…

    • 846 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Conducting research in an ethical manner must abide by many guidelines including, but not limited to, honesty, objectivity, integrity, and carefulness, and competence. Of these basic tenets, the most important is honesty. In research, honesty can be defined by the truthful representation of research. Implicit in the term “honesty” is the stipulation that researchers will not willfully deceive the public. Whereas justification defines the basis for action, the researcher’s honesty affects how the work will be perceived within the scientific community.…

    • 773 Words
    • 4 Pages
    Improved Essays
  • Great Essays

    Dataclear is a business data analytics company, based out of Baton Rouge, Louisiana. The company was founded in 1998 by Greg McNally, a graduate of UC Berkeley, with a PhD in computer science. McNally developed his skill working as a software developer for 15 years, “at Borland and Oracle” (Case Study, para.5). DataClear established itself in a market that was wide open and offered very rapid customer and profit growth. Within the first year of operation, the company’s sales hit $2.2 million (Case Study).…

    • 1259 Words
    • 6 Pages
    Great Essays
  • Improved Essays

    Externship Research Paper

    • 886 Words
    • 4 Pages

    Externship Paper Draft Rajender Ajemra - 557301 Campbellsville University Externship Paper Draft 1. Courses I Am Taking This Quarter: Project Management: This is a half and half course which tends to the use of learning, abilities, apparatuses, and systems to extend exercises keeping in mind the end goal to meet extend necessities by covering the key territories typified in the Project Management Body of Knowledge (PMBOK) with an accentuation on issues that separate data innovation ventures. Information Systems Infrastructure: This is totally an online course which covers zones like design, working stages, database frameworks, information stockpiling, organizing, wired and remote transmission, web-based business, distributed…

    • 886 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Clinical Waste

    • 407 Words
    • 2 Pages

    McKinsey and Company estimates that we can Big Data has the potential to save 273 dollars annually by reducing clinical waste \cite{springer}. According to the Congressional budget office 30 percent of United States spending is wasteful or not necessary \cite{consumer}. There are two types of waste: operational, and clinical. Operation waste results from duplication of services or inefficient production processes. An example would be a duplicate medical service because of lost medical records or the same service already being provided by another caregiver.…

    • 407 Words
    • 2 Pages
    Improved Essays
  • Superior Essays

    There are certain ethical considerations that should be considered by the researcher at the time of conducting research. Some of the key ethical considerations are as follows: 3.7.1 Validity and Credibility The investigator ensures that all the information is gathered are from valid and trustworthy places so that issues can be evaded. Moreover, attaining accurate data would make it expedient for the investigator to provide confirmation to the arguments in the research. In addition, consistency and validity is also imperative because it minimises the probability of utilising of immaterial info, which makes the research meaningless and vague (Y.k.singh, 2010).…

    • 1667 Words
    • 7 Pages
    Superior Essays
  • Improved Essays

    Social Media Data Analysis

    • 1277 Words
    • 5 Pages

    Having the necessary information is crucial in almost any area, especially for research and development. The purpose of collecting data is primarily for knowledge discovery, then for further consideration. In other words, all websites gather people’s information and base on them to explore their behaviours and trends. From there, they will shape the browsing experience that match each person’s preference in the future. As mentioned above, social media, especially Facebook and Google, track all users’ activities online.…

    • 1277 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Data Insecurity

    • 1802 Words
    • 8 Pages

    Data insecurity Cloud Security Alliance (CSA) believes that the data is less secured when it is in use. There are different views of every organization. This is because every entity has its own experience and its opinion is based over it. The account might be high jacked, or there might be data breaches, or it is possible that it might be an inside job. The management or the owner is the first person who is responsible in case of any illegal activity.…

    • 1802 Words
    • 8 Pages
    Improved Essays
  • Improved Essays

    Through these skills, the user is also made capable of comprehending the various economic, legal, and social issues that come with using data from these information providers. The user is then made aware of not only the privilege of ease using these sources provide but also the ethical and legal responsibilities that come along with doing so (Muruli & Kumar,…

    • 1336 Words
    • 6 Pages
    Improved Essays

Related Topics