Adobe Company Case Study

Decent Essays
Adobe
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About Adobe
Adobe is an American computer software company. It began its operations in 1982 and has since spread across the globe. The company’s focus is on multimedia and creativity software, with its most famous product being the image editing software, Photoshop. The majority of Adobe employees still operate in the US, in San Jose where the corporate headquarters are located. Yet, the company’s products are available in countries across different regions. Adobe has won a number of awards over the years, among others it was chosen as the most outstanding place to work by Fortune.
Product range
Adobe offers a wide range of products that can be used by students, individuals, businesses, photographers, and schools and universities. The different products
…show more content…
Premiere Pro
e. After Effects
f. Lightroom
2. Document Cloud
a. Acrobat DC
b. Sign
c. Stock
d. Elements
3. Marketing Cloud
a. Analytics
b. Audience Manager
c. Campaign
d. Experience Manager
e. Media Optimizer
f. Target
International Reach
Adobe is truly an international company and you can enjoyo the products from all over the world. You can find it operating in almost all corners of the world and you can pick your country from a range of options. You can view the platform in countries such as: Denmark, Portugal, Indonesia, Brazil, the US and the UK.
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Top Categories
Adobe Australia is currently actively promoting its Marketing Cloud to help businesses understand the basics of marketing. The other top categories in the site include:
• Document Cloud
• Acrobat Reader DC
• Flash Player
• Adobe AIR
Featured Products
Adobe’s products are world-renowned and they are actively promoting some of the big names. The current featured products include:
• Acrobat Pro DC
• Creative Cloud for teams
• Dreamweaver CC
• Photoshop CC
• Adobe Stock
Shopping

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