Use LEFT and RIGHT arrow keys to navigate between flashcards;
Use UP and DOWN arrow keys to flip the card;
H to show hint;
A reads text to speech;
23 Cards in this Set
- Front
- Back
similes |
uses 'like' or 'as' to compare.
Evoke mood, make the reader feel something, emphasize an idea or reveal something about the character. |
|
Personification |
gives human qualities to inanimate objects.
Evoke mood, make the reader feel something, emphasize an idea or reveal something about the character. |
|
Metaphor |
says that one thing actually becomes another e.g. 'The moon IS a ball'
Evoke mood, make the reader feel something, emphasize an idea or reveal something about the character. |
|
Alliteration |
is the repetition of consonant sounds.
can convey a sound or movement that is linked to a mood or an idea or can be used to make something easier to remember. |
|
Assonance |
is the repetition of vowel sounds
can convey a sound or movement that is linked to a mood or an idea or can be used to make something easier to remember. |
|
Onomatopoeia |
is a word that is written to show the sound it makes
can convey a sound or movement that is linked to a mood or an idea or can be used to make something easier to remember. |
|
Colloquial |
language is informal and is often used in conversation.
it is often found in the dialogue of a novel or in speeches and advertisements that target a specific audience |
|
Slang |
is also informal language and is words used by a specific social group. |
|
imperative |
is a command that can be useful in speeches or advertisements when the speaker or designer want to encourage the audience.
they involve the audience |
|
rhetorical question |
are questions that don't need an answer and are used to emphasize a point.
they involve the audience |
|
exaggeration |
is making something greater or bigger than it is, and often used to provoke a response from the reader or audience as well as emphasize an idea.
they can be useful for making a point that needs to be understood quickly |
|
euphemism |
are a softer way of saying something that might be socially embarrassing or offensive.
they can be useful for making a point that needs to be understood quickly |
|
cliches |
are well known sayings that have lost meaning from overuse.
they can be useful for making a point that needs to be understood quickly |
|
listing |
is the building up of several points in succession in order to emphasize those points |
|
repetition |
is similar to listing, where words or phrases are repeated so as to emphasize an idea or mood |
|
anecdote |
is an amusing personal story that can add humor to a topic and is most common in speeches. |
|
pun |
is a word with a double meaning and is sometimes known as a 'play on words' because of the humor created |
|
jargon |
is technical language associated with a particular subject and is common in advertisements when the advertiser wants to validate his/her claims about a product and to convince the audience that they have inside knowledge. |
|
emotive words |
are words or phrases that make the audience feel something. |
|
slogans |
are phrases that are easy to remember and easy to recognize and therefore are often used in advertisements |
|
neologisms |
are words that are created to make a product seem original and to attract buyers interest |
|
statistics |
are facts and figure that can be used in advertisements to persuade the buyer of the products qualities or in a speech to persuade the audience to agree with the speakers opinion |
|
personal pronouns |
such as 'we' or 'you' directly involve the reader or audience in the product being sold or the point being made. |