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127 Cards in this Set

  • Front
  • Back

What is rhetoric in this context?

· The art of effective or persuasive speaking orwriting

What is visual literacy?

· Group of vision competencies developed bylearning to see images and integrating that action with other sensoryexperiences

John Berger:

· Images can be used like words

What is the hypocrisy of the image of the nudefemale in the oil painting tradition?

· Created for male spectator. It is “fine art,”but the woman is objectified for the pleasure of the male spectator-owner.

Art expert explains away what isn’t in thepainting

· Berger called: mystification

When a group of dots are arranged to a line, linecloses to make:

shape

Additive color is created by ___

· Combining rays of light

Subtractive color created by ___

· Combining Pigments

Eye blends and organizes dot patterns intocoherent images this process is called:

· Visual fusion

Hues can be divided into two important cats:

· Warm and cool

Which 3 elements are essentially carryingcombinations of the others

· Scale, dimension, motion

What were the two main innovations that Muybridgeexperimented with that enabled him to capture motion in photography?

· Shutter speed and light sensitive film

We know motion pictures are not actually objectsmoving. It s a sequence of still photographs shown in quick succession. Weperceive it as motion because of two phenomena. One is retaining an afterimageof a fram until the next appears. The other is a subconscious connecting of theprevious image to the one in the present. What are these two phenomenon?

· Persistence of Vision, and the Phi Effect

Superstructure

· Sphere of values, norms, laws and institutions

Substructure

· Economic activity

Mechanical reproduction is a function of ____

· Substructure

How does mechanical reproduction cause the aura ofa work of art to wither?

· Mechanical reproduction is independent of theoriginal. Photography can capture detail the human eye cannot: enlargement,slow motion, etc.


· Technical reproduction is much more mobile thanoriginal—reproductions can come to the viewer.

Remember about Olympia

· Woman gazes directly at viewer inconfrontational way


· Loosely rendered


· Wearing decorations although naked


· Flower=paid sex


· Placement of hand controlling sexuality


· Black cat rejection of placing dog, representsprostitution

Manet described monet as Raphael of

· water

Sauerlander writed that, though manet adoptedmonet techniques, he continued have art make bold statements about society

· True

In museums hours, the museum guard remembers ayounger colleague who told him the still lifes in meseums were just pictures of____

money

Man with a movie camera makes almost exclusive usethroughout the movie of what device?

Montage

In 1890s Warburg went to US study the culture ofwhat?

· Hopi

Gopnick, Warburg believed poses have ___

· Power

Warburg be;lieved that certain images were a wayof connecting ourselves to our shared memories from ____

· Antiquity

What is the significance of the snake in ourdiscussion of Warburg and images?

Ambivilant. Chaos and healing

Cut Piece (Cut yoko onos clothes), Chris Burdensart (“Doom” stayed until someone gave him food and water) Sol Lewitt conceptualpieces

· Plain materials, idea most important, conceptualart is made to engage mind of viewer rather than eye and emotions

Reading images diagram 1-5

1. What do I see? 2. What do I describe? 3. What do I interpret? 4. What do I know? 5. How do I critique?

‘Those who lack the power tospend money become literallyfaceless. Those who have thepower become lovable.’

Berger

‘People want to be told whatto do so badly that they’lllisten to anyone.’

Draper

‘If you don’t like what’s being said,change the conversation.’

Draper

‘To be able to buy is the same thingas being sexually desirable.’

Berger

‘Advertising is based on one thing,happiness. And you know whathappiness is? Happiness is thesmell of a new car. ... It’s abillboard on the side of the roadthat screams reassurance thatwhatever you are doing is okay.’

Draper

‘[Advertising] can translate evenrevolution into its own terms.’

Berger

‘Glamour is a modern invention.’

Berger

‘We’re flawed because we wantso much more. We’re ruinedbecause we get these thingsand wish for what he had.’

Draper

`The gap between what[advertising] actually offers andthe future it promisescorresponds with the gapbetween what the spectator buyerfeels himself to be andwhat he would like to be.’

Berger

‘But what is happiness?It’s a moment before youneed more happiness.’

Draper

‘The choice of what one eats (orwears or drives) takes the placeof significant political choice.’

Berger

‘What you call love was inventedby guys like me to sell nylons.’

Draper

basic elements of imagery

dot, line, shape, direction, texture, hue, saturation, value, scale, dimension, motion.

the feeling or mood of a particular scene or setting

ambiance

perspectivefrom which a camera depicts its subject

angle

measurementof the opening in a camera lens that regulates the amount of light passingthrough and contacting the film.

aperture

shot in which the subject is photographed by an encircling or moving camera

arc shot

French word meaning 'halt' or 'stop';refers to the in-camera trick technique of stopping the camera, then removingor inserting an object, then restarting the camera to have an object magicallydisappear or appear; one of the earliest techniques of silent film

arret

aterm for how the image appears on the screen based on how it was shot

aspect ratio

anyconcrete or nebulous quality or feeling that contributes a dimensional tone toa film's action

atmosphere

naturally-existing light in an off-setlocation; a film's realism is enhanced by using available or natural light ratherthan having artificial light.

available light

refers to a large photographic backing orpainting for the background of a scene

backdrop

phenomenon occurs when the lighting for the shotis directed at the camera from behind the subject

backlighting

photographic technique whereby live action isfilmed in front of a transparent screen onto which background actionis projected

back projection

within a film's visual frame, refers to thecomposition, aesthetic quality, or working together of the figures, light,sound, and movement.

balance

black metal folding doors an all four sides of alight that can be bent back and forth on their hinges to control where thelight is directed.

barn doors

blanket placed over the film camera to reducethe noise of the moving mechanisms inside

barney

process of figuring out where the camera goes,how the lights will be arranged, and what the actors' positions and movements -moment by moment - are for each shot or take;often, the specific staging of a film's movements are worked out by thedirector, often with stand-ins and the lighting crew beforeactual shooting

blocking

optical process - the enlargement of aphotographic image or film frame; often used to create 70mm releaseprints from original35mm films

blow up

special-effects process whereby actors work in front of an evenly-lit,monochromatic (usually blue or green) background orscreen.

blue-screen

denoting scenes at the beginning and end of a film that complement each other and help tie a film together; aka framing device

bookends

a traveling or moveable counter-balanced pole extension device upon which a microphone, light or camera can be suspended

boom

shooting a scene several times with different F-stops

bracketing

shot used to cover or 'bridge' a jump in time or place or other discontinuity; see also audio bridge andmatch-cut

bridging shot

pre-film segment of pre-made film that contains studio trademark and logo or title identification

bumper

Computer-Generated Imagery (or Images), a term referring to the use of 3D computer graphics and technology in film-making to create filmed images, special effects and the illusion of motion

CGI

contrasting use of light and shade in scenes

chiaroscuro

French word that literally means "true cinema" or "cinema truth"; a method or style of documentary movie-making with long takes, no narration and little or no directorial or editing control exerted over the finished product

cinema verite

editing that developed in the early 20th century to provide a continuous and clear movement of events/images in a film; refers to the final edited structure of a completed film

continutity

difference between light and shadow, or between maximum and minimum amounts of light

contrast

all the shots, including closeups and reverse angles, that a director takes in addition to the master shot

coverage

camera shot taken from a large camera dolly or electronic devic

crane shot

editing technique of alternating, interweaving, or interspersing one narrative action

cross-cutting

brief shot that momentarily interrupts a continuously-filmed action

cutaway shot

abrupt or sudden change or jump in camera angle, location, placement, or time, from one shot to another

cut

curved backdrop used to represent the sky when outdoor scenes are shot in the studio

cyclorama

cinematographic technique for using shots filmed during the day to appear as moonlit night shots on the screen

day-for-night shot

rench term referring to the design of a film - the arrangement of its shots

decoupage

style or technique of cinematography and staging with great depth of field

deep-focus shot

depth of composition of a shot

depth of field

refers to an adjustment made technically to insure that a camera shot retains its deep focus throughout all the various planes

depth of focus

realistic or logically existing

diegetic/diegesis

reduction or softening of the harshness or intensity of light achieved by using a diffuser or translucent sheet

diffusion

using light and dark lighting and frame composition to emphasize what is important

directing the eye

when the moving or panning camera unexpectedly comes upon or 'discovers' an object or person previously undisclosed to the viewer

discovery shot

transitional editing technique between two sequences

dissolve

moving shot in which the perspective of the subject and background is changed

dolly (Shot)

technique of combining shots filmed in a studio with background footage shot elsewhere

dunning

shot made with the camera leaned to one side and filming at a diagonal angle

dutch tilt

photographic technique used to mask the projected image size and shape to any ratio that seems appropriate for the scene

dynamic frame

selecting, assembling, arranging, collating, trimming, structuring, and splicing-joining together many separate camera takes

editing

shortening of the plot duration of a film achieved by deliberately omitting intervals or sections

ellipsis

shot at the beginning of a scene (or a sequence) that is intended to show things from a distance

establishing shot

transitional device consisting of a gradual change in the intensity

fade

o record a scene or make (or lense) a motion picture

film

measurement of a width of a film strip

film gauge

"black film" that developed in the early 40s; refers to a genre of mostly black/white films that blossomed in the post-war era in American cinema, with bleak subject matter and a somber, downbeat tone

film noir

super wide-angle lens with a very shortfocal point

fish eye

single clear frame that is inserted between two shots

flash frame

lamp that provides general diffuse lighting on a studio set

flood

degree of sharpness or distinctness of an image

focus

shot with framing that shifts to follow and keep a moving figure or subject onscreen

following shot

objects or action closest to the camera

foreground

illusory invisible plane through which the film viewer or audience is thought to look through toward the action

fourth wall

way a shot is composed

framing

optical printing effect in which a single frame image is identically repeated

freeze fram

actors and foreground objects were filmed in front of a projection screen, with a previously-filmed background projected onto it

front projection

measurement of the size of the opening of the iris

fstop

abbreviation for special (or visual) effects

f/x

transparent, tinted colored sheet of plastic used as a filter for a movie light to create a colored glow over a scene

gel

shot taken with a handheld camera or deliberately made to appear unstable

handheld shot

shot in which the action moves or comes directly toward or at the camera

head-on shot

moving shot, often breathtaking

helicopter shot

shot in which the subject or scene is filmed from above and the camera points down

high-angle shot

thin beams of light to illuminate selected or limited parts of the subject

highlighting

well-known symbol or icon

iconography

filming in the exact order required for the final product

in-camera editing

shot that occurs in the middle of a larger scene or shot

insert shot

series of shots, consisting of two simultaneous events, that are alternated together to create suspense;

intercutting

cinematographic technique or wipe effect, in the form of an expanding or diminishing circle, in which a part of the screen is blacked out so that only a portion of the image can be seen

iris

abrupt, disorienting transitional device in the middle of a continuous shot

jump cut

contiguous positioning of either two images, characters, objects, or two scenes in sequence, in order to compare and contrast them

juxtaposition

main or primary light on a subject

key light

powerful carbon-arc lamp that produces an intense light

Klieglight

split edit, J-cut ordelayed edit;

L-cut

ntentionally-repeated, recurring element or themeassociated with a particular person, idea, milieu, or action

leitmotif

piece of glass in a camera through which light passes

lens

stock shot, often unimaginative or commonplace

library shot

camera shot in which the camera remains immobile

lock-down shot