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9 Cards in this Set
- Front
- Back
Needs |
Needs are essentials. Things that you must have. Eg, food, water, shelter. |
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Wants |
Something that is nice to have, such as going to the cinema or buying accessories. |
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Aspirations |
Hopes for the future. Such as going on holiday or buying a car |
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Internal factors that influence needs, wants and aspirations |
Values , beliefs, attitudes, perceptions, preferences |
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Internal factors |
Back (Definition) |
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Satisfying needs, wants and aspirations |
Back (Definition) |
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External factors |
Rate of inflation, taxes, promotion, minimum wage, being made redundant, interest rate, culture, public relations, marketing |
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Internal factors |
Income, health, wants, needs and aspirations |
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The effects of personal values on individual behaviour and decisions. |
Back (Definition) |