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27 Cards in this Set
- Front
- Back
what route of persuasion focuses on the argument?
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central route
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Phenomenon portrayed in a study where the more participants see a target (Chinese symbol, person) the more likely they are to like it
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mere exposure effect
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What is an organized principle/set of principles that explains some phenomenon
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theory
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A large amount of early studies in social psychology were conducted as a result of what war
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WWII
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A testable prediction about the conditions under which an event will occur
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hypothesis
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When the operational def is shown accurately measure the concept of interest, a study has high
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construct validity
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Beliefs that we have about ourselves that make up our __ whereas _____are used to organize our world and relate it to ourselves
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self concept, self schemas
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Brief, involuntary facial expression shown according to emotions
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microexpressions
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Its not about me, its about the outside
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external attribution
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I dislike joey because he is a frat boy
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prejudice
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The IAT does a better job of assessing this form of racism than self-reports
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implicit racism
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A change in the perceptions and behavior in ways that are consistent with group norms
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conformity
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Technique where you start with small and ask for big
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foot in door
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Wont help because others aren’t working
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social loafing
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A reduction in group performance on cognitive tasks due to time spent on non-task issues
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process loss
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Presence of others will help performance on easy and hurt on hard
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social facilitation
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What were two changes that Burger made to Milgrims study and what were the results
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- Less shock
- Participants pre screened |
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More people around, less likely person is to receive help
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bystander effect
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Showing that people are more likely to help those they are related to
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kin selection
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Easiest way to restore equity in cognitive approach
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convince yourself it already exists
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Overestimation of road rage in articles and TV specials was an example of how the media fell victim to what phenomenon
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availability heuristic
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The tendency to over vaule personal explanations for others behaviors while under vbauling sitational explanations for those behaviors
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fundamental attribution error
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Revealing one’s racist beliefs only in private or, Exculuding those who are different are examples of this
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modern racism
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direct request
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compliance
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How did the standford prison experiment redefine how we looked at the relationship between attitudes and behaviors
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- Showed that not only can our attitudes determine our behaviors, but our behaviors can determine our attitudes
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everyone in the population has equal chance of being selected into the sample we want the sample to be a good representation of the larger pop
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random sampling
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to groups each participant has equal chance of being in any condition or group in the study not based on personal characteristics or behavior if
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random assignment
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