Chapter 2 Cultural Diversity

Front 1

Culture

Back 1

values, beliefs, and customs that exist in a society

“software of the mind,” showing people appropriate and inappropriate behavior

Front 2

Individualism

Back 2

Cultures in which people define themselves as individuals and form looser ties with their groups

Front 3

Collectivism

Back 3

Cultures where people have stronger bonds to their groups and group membership forms their self identity.

Front 4

Low Power Distance

Back 4

A society that views an unequal distribution of power as relatively unacceptable.

Front 5

High Power Distance

Back 5

A society that views an unequal distribution of power as relatively

Front 6

Low Uncertainty Avoidance

Back 6

Cultures where individuals are comfortable in unpredictable situations and have a high tolerance for ambiguity

Front 7

High Uncertainty Avoidance

Back 7

Cultures where individuals prefer predictable situations and have a low tolerance for ambiguity

Front 8

Masculinity

Back 8

Cultures where individuals value achievement, competitiveness, as well as acquisition of money and other material objects.

Front 9

Femininity

Back 9

Cultures where individuals value maintaining good relationships, quality of life, and caring for the weak.

Front 10

Cultural intelligence

Back 10

capability to understand how a person’s cultural background influences behavior.

Front 11

Ethnocentrism

Back 11

the belief that one’s own culture is superior to other cultures.