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45 Cards in this Set

  • Front
  • Back

Entrepreneurship

-A Process that CAN be learned



-Pursuit of opportunity beyond what resources you can control

Entrepreneur Startups
Mostly funded with personal money
Critical Components for a Successful New Business

-Opportunity


-Management Team


-Resources Available

Most Entrepreneurial Ideas Stem From
Working in A Particular Industry
Component of the Business Model Canvas Describes your proposed solution?
Value Propisition
Business Model Canvas
Fluid Document. Meant to be iterated on
Percentages of Business that will fail in year 3
35%
"For whom are you creating value?"
Is in the Customer Segment in Business Model Canvas
Startup Marketing Strategy
Get a Specific Consumer Base
Hard Assets: Such as specialized equipment
Is in the Key Resources component of Business model canvas
Understanding human behavior is essential to creating a solution that is _________.
Desirable
Design
Applies to More than physical characteristics of product in Design Thinking Methodology
AEIOU Framework Observation

-Activities


-Enviornment


-Interaction


-Objectcs


-Users

Ideation Phase of Design Framework

Insight (Design Thinking Methodology)
Gap between the way something is now and the way it should be
Design Thinking Methodology

-Inspiration


-Ideation


-Implementation

Brainstorming
Important to remember quantity over quality
MVP
Minimally Viable Product
Lean Startup Methodology

develop the product while consumers test it


(selenas definition)

Iteration Phase (Lean Start Up Process)

Trend
change in general direction in which we live
Convergence
The ability to link seemingly unrelated ideas, concepts and technologies, into a new solution
"First Mover Advantage"

Global Connectedness
1990's and early 2000's greatest influencer on innovation
Business Plan
First and foremost should be written for yourself
What a company's strategy must be to compete:

-Faster


-Cheaper


-Better

Business Growth Drivers

-Product Mix Expansion


-Franchising


-Geographic Expasion

Sound Business Strategy
Fully understanding your revenue and cost drivers
COGS
Cost of Goods Sold -can be influenced
Types of Basic Financial Statements

-Balance Sheet


-Income Statements


-Statements of Cash Flows

Income Statement

Net Income = Revenue - Expenses


-Company can still show profit on statement but still go out of business due to lack of capital

Statement of Cash Flows

Balance Sheet
Assets = Liabilities + Share Holders Equity
Basic Mistakes Made During Building Financial Projections

-Under Estimating Cost


-Lack of Comparables


-Underestimating Time to generate sales

Seasonality
Changes in customer buying behavior throughout the year
Scenario Analysis
Running proforma statements using inputs and assumptions of competitors or inputs from unexpected changes in market place
Porforma Statements
Helps Entrepreneurs Set metrics and goals prior to launch
Gross Profit Margin

Types of Financing Captial
Debt and Equity
In most debt financing structurese

-No Ownership


-Secured by assets of company


-1st in line to assets of the company if it fails

Equity Capital

Dilution

Traditional Debt Capital Instruments

- SBA Bank Loan


-Personal Credit Card

-Loan From A Family Member


Viable exit strategies

-Stock Buy Back'


-Sale of the Company


-Initial Public Offering (IPO)

Positive Coverable Debt Instruments

-Does Not Require Firm Company Valuation


-Investor Protection Through Collateralized Assets


- Speed: They don't require a lot of legal work.