Serif

were fierce proponents of the English old-style. Yet, John Baskerville decided the typeface needed an update and type into the neoclassical age. He redesigned the letters by making the hairlines thin, adding generous thick strokes, sharpening the serifs and creating a vertical axis. All of these factors helped increase legibility and made the design more pleasing to the eye. Intially, the transitional…

Born April 2nd 1902, Tschichold was the son of a signwriter, and he was trained in calligraphy. He was different from almost all other noted typographers of the time as a result of his training, since they had trained in architecture or the fine arts. His parents who feared that he didn’t want to be an artist concluded that being an illustration teacher would be better than him being an unfruitful artist. Though this job only lasted 3 years. In March 1933, Tschichold and his wife were arrested.…

comparison to how the ad was able to draw your attention and keep it. I also believe that my example of fonts and font styles were also very effective for the students as, the next day after the presentation, I heard students using the terms sans serif and serif while discussing what font they should use. Finally, I believe that the examples I used were effective because of their relevance to the project. Considering that the summative project for these students is based upon governmental…

I chose Rolling Stone magazine because it focuses on popular culture, such as music and movie reviews, musical artists, politics and sports. In my opinion, Rolling Stone’s vast majority of topics ensures a section for everyone, no matter what their interests are. Jann Wenner created Rolling Stone in 1967, who is still editor and publisher today. Wenner borrowed money from his family and in-laws to start the magazine. In the first edition of the magazine, Wenner wrote that Rolling Stone “is not…

Modernism is a broad term which refers to the graphic design style which lasted from the late 1920s to the early 1960s. The Great Depression, World War II, and the Korean War all occurred during this time. Also, color TV was introduced and Disneyland was opened in California. The two main genres of modernism were Swiss Design and the Bauhaus movement. Swiss Design focused on cleanliness and readability while the Bauhaus sought to unite creativity and manufacturing in order to emphasize…

Since this fandom loves long discourse and metas about things, let’s talk about the racism in this series, and why The Raven Cycle isn’t getting any diver$ity cookie from me. The way Henry was introduced in BLLB was iconic. It’s was a disaster. We saw him making an offhand rape comment. This is pretty common. See All For the Game series where their lone!good!moc could be seen making the same proclamation throughout the series. I am willing to let it slide, maybe, this is not about race. Moving…

Page of 3 Predicting the FuturaCostco. Crayola. Louis Vuitton. Wes Anderson.These iconsall owe Paul Renner for their specific type of success.The Bauhaus-inspired typeface designer created thesans seriftypefaceFutura, one of the most-used typefaces of the 20thcentury. Renner’s talents extended beyond simply being a typographer: healso took on the role ofteacher, book designer, and design theorist, writing several books on graphic design.Renner was born in Germany in 1878. His mother passed away…

the late 15th century . This particular font has a greater contrast between thick and thin strokes and more delicate serif tails. After old style, the typeface that emerged next was the Transitional typeface. This typeface has started off in the 18th century. This particular font has made thin strokes get thinner and thick strokes gets thicker. It also made the made the amount of serif tails increases. The modern typeface comes after transitional. This font started in 1784 by Italian printer…

protagonists fear of claustrophobia inside the coffin, that he was put into when he was unconscious. The designers who made the poster had a little play with the film’s story line by putting all the text around the character showing his fear. Sans serif font is used on the poster in bold making the text stand out. The…

sweeping curves. Leica uses a combination of fonts to distinct their visual presence from others. Leica uses the font “Leicana” by Giambattista Bodoni for their headlines. This font is highly elegant serif font, which was modified especially for Leica. As for the body text, Leica uses a modern sans-serif font, which called “Univers”. Adrian Fruitiger designed this font with a technical character “Univers” font completes the “Leicana” font. Tahoma is another font, which Leica use for texts that…