Private label

Opportunities • Growth in private label merchandise The growth in private label merchandise is a huge opportunity for Reed because its shows consumers are paying attention to that. However, Reed is already providing a range of private label products but it is limited. This trend could increase sales and market share eventually for Reed. Private label merchandise are 17% of overall sales (page 3), which is 3% higher compared to the 14% in 2005. Private labels offer high profit margins to retailers like Reed. For example, the expansion of private label merchandise gives more options to customers who are looking for faintly lower prices but still relatively concerned about the quality of the products. This opportunity goes along with increasing…

David (2013), product development is “seeking increased sales by improving present products or services or developing new ones.” Grocers are continuously innovating products and services to meet the always-changing needs of consumers. In 2007, the top 20 food retailers in the United States saw about a 75% success rate in new products launched, Kroger at the forefront with a remarkable launching of nearly 1,000 new products in 2013 (Illia, 2014). Another way firms are executing product…

millennials (Grewal & Levy, 2014). To keep up with the demands of the largest target market, retailers like Walmart are utilizing their financial capacity and store-front space to expand and develop their private-label brands (Grewal…

country by store numbers and employee roster (MENA Report, 2013). Aldi sells a wide range of private label and branded household items, including food and non-food products, such as vegetables, dairy products, fresh fruits, meat, toilet roll, and sanitary items among others (Canadean, 2015; Steen & Lane, 2015). Private labeling is the deliberate creation of retail house brands, which…

This helps the company achieve sustained competitive advantage by keeping fixed costs low and providing a no frills shopping environment. Dollar General, made changes to 49 planograms to provide more affordable items across 90 percent of its departments. One example is its opening price point Smart & Simple private brand (Anderson, 2014). Dollar General is pursuing the low cost provider strategy. Their strategic objective to provide essential consumables at low cost through convenient…

bankruptcy. (Miller 2002) Business setting and specific decision The overall competitive environmental setting that surrounded K-Mart and the specific decisions they made ultimately led to their downfall. Initially K-Mart set a strategic goal to sell goods and products at lower prices, but as their business began to grow they veered off from what had made them successful. There were many decisions that K-Mart made only considering the short term that led them astray from their strategy long…

According to Schroeder, Goldstein, & Rungusanatham (2011) “the considerations required for process selection include the volume of the product and whether the product is standardized or customized” (p. 78). Typically, “high-volume products that are standardized will be made on an assembly line, and low-volume customized products will be made using a batch or job shop process” (Schroeder et al., 2011, p. 78). Currently, 85% of eBags product sales are manufactured and drop shipped to customers by…

Racial labeling is and has been a negative part of society as a whole that has grounds to improve on. In this story, Appiah talks about these different words that are being explained by him but also different people that have experienced these things in life and what they think about them. Something that stands out is racial label. Appiah uses it and says that “if we follow the badge of color from ‘African’ to ‘Negro’ to ‘colored race’ to ‘black’ to ‘African American’ we are thus tracing the…

Jerry Spinelli once said, “Don't confine yourself to a select group of friends, often known as a clique. Cliques by definition leaves people out. Lock yourself into one, and you'll never know how many terrific friendships you may be missing.” Today, most people allow themselves to be sorted into friend groups and be labeled by the media. When allowing the media and world around them do this, they can become something they are truly not. Some people don’t let anything but their actions define…

Throughout many of the texts this semester, categorization of people is present throughout. Categorizing others, according to Donna Haraway, is “domination of ‘race’, ‘gender’, ‘sexuality’, and ‘class’” (Haraway 2003: 321). While for organizations sake, categories and labels seem to be very helpful, authors Donna Haraway and Philip K. Dick challenge this norm. They contest that such practices of categorization are archaic and harmful to the victims, and we need to break past these traditions. To…