Generation ‘Like’ Documentary Frontline documentary “Generation like” covers the details of social media and how it works to help corporations spread their advertisements without the public realizing it. “Generation like” also covers how gaining internet popularity has become increasingly important to the millennial generation. The documentary follows media scholar Douglas Rushkoff as he interviews various people from different sides of the internet. Rushkoff covers parents growing concerns…
In this section, atmospherics will be discussed from the consumer behaviour aspect. The two atmospherics chosen are crowds and promotional deals. The purpose of choosing these two aspects is that both the atmospherics play a key role in the way the scenario is developed in this section. Crowds Crowds are continually going to prompt negative shopping encounters (Soyez, 2012). The more swarmed a store is the more probable clients are going to feel restricted and troubled and will figure out how…
imagine you just ate the last of the Oreos which is your mom’s favorite cookie. She hides them from everyone because she is on a diet and she doesn’t want anyone to find out that she has been cheating on her diet. So not only have you found her hidden stash of legal crack but you eat them all which isn’t that preposterous because Oreos are literally drugs in cookie form. But like I was saying your mom is about to come around the corner and catch you covered in Oreo crumbs. Now you have a few…
Junk food is characterized as an empty calorie food (Deepthi, 2012). When consumed regularly, it can negatively affect the growth and development of children. ADHD affects 20% of children under the age of 18 (Kim, 2014). ADHD is more prevalent in children than it was a decade ago. The lifespan of children is decreasing because of their lack of physical activity and unhealthy eating habits. The number of obese children is continuing to grow and is heavily impacting the health of the younger…
The Root Cause of the Fast Food Epidemic Fast food is so addictive that Connecticut College found it to be comparable to cocaine and morphine (Schroeder, et al., “Student-faculty research suggests Oreos can be compared to drugs of abuse in lab rats”, 2013). Bad choices have led fast food to become so integrated into American culture that one of the most popular fast-food chains, McDonalds, has become an informal symbol for America. Many social scientists are been investigating why fast food has…
The most interesting and unusual nutrition facts! When it comes to nutrition, there’s a lot of information out there. With the advent of the internet, we have access to millions of ideas at the press of a button and we have the ability to truly educate ourselves on any topic we desire. With this ability, however, we encounter a couple problems. With so many bold claims out there, how can we know what to trust? In this article, we’ll go over 10 interesting and unusual nutrition facts that you…
engineered to be addictive. I feel we can all agree that addiction is damaging. More and more ingredients are replaced by genetically modified addictive substances. For example, when eating Oreos, you can’t just open up a pack of Oreos and just eat one. Your body will demand you eat them all. Why? Because Oreos are engineered to be…
Roof, Roof, Roof! Too often I heard this coming from my neighbors’ backyard at three o’clock in the morning. They had a little Shih Tzu named Oreo, because of his black and white fur. They would leave their dog outside at night and poor Oreo’s bark would keep me up all night long. I would always tell my mom that it was not right for them to neglect their dog the way that they did. I always would think to myself, “What if I just hopped the fence and brought the dog to my house … would they…
interact with their customers is by getting involved with them using social media. For instance, Oreo is a product well known by many people and the people in charge of making Oreos have come to an understanding that people, especially teens are always on their social media checking new things. Therefore, the company Oreo has an account on Facebook that asks the public what they think about a certain Oreo and if they liked it. This basically proves how they are manipulating the public into…
isn’t what causes people to buy it; the advertising is what matters. Two similar products that might not be much different in quality may have completely opposite sales records. Oreos, for example, yield plenty of profits. There are many cookies out there like oreos, but they likely don’t produce as much revenue as Oreos do because they are not advertised. This is not to say that those cookies aren’t delicious, but not as many people are aware of the off-brand cookies. Also, when looking at two…