Make-up Art Cosmetics

Lime Crime is a very innovative cosmetic company that was started back in 2008. The glamorous founder of the company is Doe Deere. She quickly changed the way that people regard makeup. Most companies insist that makeup is merely a tool to cover up imperfections and look better. However, her idea was that makeup is a form of creative expression and a way to demonstrate an individual's unique personality. Her first edition consisted of her Unicorn line of lipsticks. The bold and vibrant colors in the company's makeup line allow the creative individual an avenue to express their creativity to the world. Lime Crime Bold New Moves Lime Crime is the type of makeup company that likes to take bold moves. Certainly, this is expressed through their…

easily separated from the contender 's items. Brand simplifies customer 's purchase choices and makes them confident about their buys. “A brand is a name, symbol, design or mark that enhances the value of product beyond its functional purpose”. (Farquhar, 1989) Another perspective which is firmly identified with brand is building a brand loyalty for an item, this requires careful planning, particular abilities and investment. Making an item known in market and getting it registered in client 's…

Nila Haran always loves the art of makeup, however, to be a makeup artist wasn’t her dream when she was young. Nila always wanted to be a therapist, but after she started doing makeups for part-time in university, she discovered that makeup is something she’s really good at. People loved her makeup skills and philosophies and her work became more and more popular, that’s why she finally decided to choose to be a full-time makeup artist. “A couple months ago, I was speaking to a client of mine,…

When most of us are looking through catalogs or online for the latest in beauty products and cosmetics, the brands Sephora and MAC cosmetics always pop up. Both franchises are extremely popular in North America as well as many other countries all over the world. Although MAC opened over a decade after Sephora, their influences in the beauty industry are incredible as well as incredibly diverse. Their influences may be great with many similarities, but there are also plenty of differences between…

MAC is a professional make up retailer owned by Estée Lauder, known worldwide for their amazing high quality items and social obligation. MAC is trusted by numerous experts and regular individuals. The brand has numerous devoted clients both young and old. MAC is most popular with females between the ages of 18 to 30. In spite of the fact that the brand has a vision to offer products for individuals of all ages, older demographic is less mindful and less loyal to the MAC brand. MAC offers great…

In researching Black|Up cosmetics, I began with a different approach. When I researched this company within any database, I found little to no information. At first, I assumed that the lack of information was because Black|Up is a foreign company. Its base location is in Paris, France. The majority of their stores and products are in countries outside of the United States. Searching several internet sources, I discovered that Black|Up is expanding. It is now breaking into the American market.…

Wearing makeup can be a fun way to coordinate your look and personality, but with the countless products available today, it’s not always so clear how to get the most out of your cosmetics. Visiting a local beauty school or makeup bar is often the best way to learn how to improve your technique. In the meantime, below are some helpful tips cosmetology experts suggest implementing into your routine to enhance your look. 3 Makeup Tricks From the Professionals 1. Use a Matte Base & White Eyeliner…

What happens when you are old and embarrassed of your tattoos? What happens when your skin ages, you get wrinkles and the skin starts to sag? All skin starts to sag with age, yes the colour in the tattoo may fade but that happens less and less now with advances in tattoo ink and the colour can always be touched up. Skin that starts to sag could be a insecurity for some people but if you are a person with tattoos you could look at the skin that is starting to sag you will look down at a beautiful…

Students can copy homework to earn the grade they need, but will be unprepared for future tests and assessments, thus setting themselves up for failure. A unique, ongoing example of a company losing clients by not upholding its integrity is evident within the controversy within the makeup company Lime Crime. This company has been repeatedly accused of repackaging the makeup of other companies and having potentially harmful chemicals in some of their beauty products. Many makeup artists and…

Blaire Beavers Position Paper The cosmetics industry has been dominated by females since its creation; this also means it’s been dominated by idealized women. If you pick up a weekly advertisement for Sephora, odds are you’re going to see a very pale, very skinny, young woman on the front. While in Jean Kilbourne’s Killing Us Softly film series show how women are portrayed negatively in the media and its effect on the everyday women, I believe the makeup industry may be on leading the way to…