Interpellation

Karl Marx indicates that the positions, principles, standards, and ethics collectively shared by the majority of the people in any given society will be the methods of social control. The dominant social class, therefore controls how society thinks about their outlook and their place in humanity. Louie Althusser regards the State as a severely constricting apparatus, which is used by the dominant social class as a tool to repress and control the working class. Contrasting to the Repressive State…

ideology was expressed in their culture with the use of swastikas and the celebration of Hitler as a figure of the German society. In order to influence everyone to believe in these false ideologies, those expressing them would use rhetoric and interpellation to attract and connect with the individuals so they can see themselves within the ideology and allows the superior to stay dominant. As Althusser expressed, “Ideology is thus destined, above all, to assure the domination of one class over…

There is an old story about a lion that was raised by sheep. This lion would eat grass like sheep and graze the landside like sheep because in its mind, the lion was a sheep. Regardless of the surroundings, the lion attended to its identity as if it was a sheep. But, one day while they were moving through the valley, the lion heard a roar from the top of the mountain. When the lion looked up from the mountain and saw the lion it recognized something in the lion that was similar to itself that…

the working class, the rate of production for the phone would decline, and so would the wealth of many of the phone manufacturing companies. As a society, we have been taught to appreciate the level of convenience the phone affords us through interpellation. This is what has ultimately prevented society from attacking the phone, and is what has given the phone its power of oppression. Before the phone was introduced in 1876, society relied on other--albeit minimally oppressive--methods of…

W2 Essay As I drove through that road in Hawaii riding in the passenger seat with my dad driving I was in awe of the tunnel of trees we were driving through. As you can see it was an astounding view I had never seen anything like this, in Colorado we had tunnels of stone built into the mountains on highways but this was a whole new experience. The beauty of it was amazing, yet I couldn’t help but think that just because it’s beautiful doesn’t mean it’s natural. Those trees were an assemblage…

Relations and Reality: On the Knocking at the Gate In the renowned short essay “On the Knocking at the Gate in Macbeth” Thomas de Quincy creates a dialogue on why a simple knocking on a gate can create a feeling of understanding with regards to the murderer. In common homicidal practices when faced with both a victim and a murderer, one’s sympathies is generally automatically placed upon the victim. However, this is contrasted in Shakespeare’s Macbeth when Shakespeare manages…

Capitalist societies generate alienation - according to Marxist theory . The wealthy, despite owning the means of production are alienated from the proletariat. The proletariat are alienated, in that they are exploited as sources of wealth, alienated from the products of their labour and themselves, through their experience as commodities (Berger, 50). This idea reflects Marxist morality and applies to contemporary capitalist societies, New Zealand included. While some argue that alienation…

Interpellation can be seen in many scenes in the world, such as bullying, extroverts versus introverts. 74 percent of bullies have or are being bullied themselves, the reason they bully is so that others can feel their pain. When parents or teachers stop others…

Power Imbalance There is a visible power imbalance in the media. Gender roles are fed to people from the moment they are born, and this message is reinstated and normalized throughout life (Massoni, 2004). Women are often exploited for their sexual appeal in order to sell products, and capture the attention of the viewers (Mulvey, 2012). The sexuality of men is also exploited in the media, however, the difference is that women are presented as subordinate beings when compared to men.…

Media expects men and women to exceed and improve their body to the new values and expectations towards the body that are socially constructed by various types of media such as commercials, magazines, Victoria's Secret advertisement s , etc. ”Interpellation” by John Fiske reveals the invisible world that controls our thoughts and behaviors to make it socially acceptable. Fiske elaborates on the role of the ideological state apparatus(ISA). These ISAs are systems that create space for an…