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41 Cards in this Set
- Front
- Back
High product differentiation is generally accompanied by
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decreased emphasis on competition based on price
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The most likely time to pursue a harvest strategy is in a situation of
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decline in the market life cycle.
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Phillip Morris bought Miller Brewing and use its marketing expertise to improve Miller’s market share. This justification for diversification is best described as
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capitalizing on core competencies
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13. The area covered by one or more interconnected wireless access points is commonly called a(n)
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hotspot
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Near Field Communications (NFC)
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is a very short range wireless connectivity technology that enables consumers to swipe their credit cards or even cell phones within a few inches of a special point of sale terminal to pay for purchases
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ZigBee
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is a form of wireless communications frequently used in security systems for sensing and controlling energy consuming devices
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With a VPN
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-Users are often provided a token that displays a constantly changing password
-Users can gain access to an organization’s private network -Users can gain wide area network access |
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17. One way to help safeguard a wireless network is to
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configure the security to WEP
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18. With the ___ basic processing alternative, processing devices are placed at various remote locations and each device is isolated and does not communicate with any other processing device
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decentralized
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_ is a network that connects users and their computers in a geographical area that spans a campus or a city
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Metropolitan Area Network (MAN)
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20. A(n) ___ are a type of two-dimensional barcode that can be scanned by users with smartphones to display text or connect to a wireless network and open a Web page on the smartphone’s browser
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Quick Response (QR) codes
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21. Telecommuting is well suited for ___.
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people working on many tasks with short deadlines
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___ is a bundled set of communications services, including Internet, telephone, and TV, that operates over a total fiber-optic communications network
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FiOS
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23. The country with the greatest number of Internet users is ______
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China
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24. Conducting classes over the Web with no physical class meetings is called __
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distance education
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25. Data is broken into ___ to be transmitted over the Internet
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packets
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26. The ___ is responsible for managing IP addresses and Internet domain names.
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ICANN
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27. ___ refers to a computing environment where software and storage are provided as an Internet service and accessed with a Web browser
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Cloud computing
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28. ___ is the standard page description language for Web pages
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Hypertext Markup Language (HTML)
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29. The Internet will soon be upgraded to IPv6 which uses ___ addresses to provide for many more devices
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128-bit
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30. A(n) ___ is a Web address that specific the exact location of a Web page using letters and words.
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URL
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31. ___ are specially denoted text or graphics on a Web page, that, when clicked, open a Web page containing related content
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Hyperlinks
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32. ___ consist of standards and tools that streamline and simplify communication among Web sites and that promise to revolutionize the way we develop and use the Web for business and personal purposes
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Web services
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33. For 2009, U.S. B2B revenue was estimated to be approximately __.
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$5.8 trillion
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34. The elimination of intermediate organizations between the producer and the consumer is called ___
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disintermediation
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35. __ is a form of e-commerce in which the length of the sales process is typically hours to a few days and there are one or two people involved in the decision making
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C2C_
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36. The volume of mobile commerce in the U.S. by 2016 is expected to amount to ______ of total U.S. B2C e-commerce.
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idk
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37. Around ___ percent of U.S. Internet users have purchased an item online.
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66%
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38. A(n) ___ is a single Web site that offers many products and services at one Internet location
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Cybermall
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40. _Payment Card Industry_ is a standard that spells out measures and security procedures to safeguard the card issuer, the cardholder, and the merchant including such things as installing firewalls, avoiding vendor default passwords, and restricting access to sensitive data on a need-to-know basis
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idk
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39. Pricing mobile ads at cost per thousand views is abbreviated __
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CPM
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41. A(n) _____ card is issued to selected employees to help streamline the traditional purchase order and invoice payment process
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P
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42. The ___ is a standard set of specification for Internet applications that run on handheld, wireless devices that effectively serves as a Web browser for such devices
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Wireless Application Protocol
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43. A key feature on an enterprise resource planning system is that __.
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it employs a database of key operational and planning information that can be shared by all
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44. With __, business transactions are accumulated over a period of time for processing in a single unit
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batch processing
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45. As an organization’s purchasing systems generate purchase orders and the items ordered are received, information is sent to the _____ system to manage the amounts owed by the organization
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idk
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46. Organizations expect their ___ to ensure that data is processed accurately and completely, avoid processing fraudulent transactions, and reduce clerical and other labor requirements.
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Transaction Processing Systems
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47. When a(n) __ arrives from a supplier, it is matched to the original order and the receiving report and a check is generated if all data is complete and consistent
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Invoice
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48. Purchasing uses the information from the ___ to place purchase orders for raw materials
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Materials requirement plan
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The __ plan takes demand and current inventory levels into account and determines specific product items that need to be produced and when in order to meet the forecast future demand
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Sales and operations plan
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50. By upgrading and standardizing on its technology infrastructure, an organization can _____.
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-Eliminate a hodgepodge of multiple hardware platforms, operating systems, and databases
-Reduce ongoing hardware and software maintenance -Reduce the training load for those people who must support the infrastructure |