For any special group to be able to influence the process of policy formulation authoritatively, it needs to have established a strong foundation. However, the United States case is quite different. Previously, special interest groups such as media houses did not influence policy administration. Rather, they played a role in supporting the already established information in the hands of the government. Common examples are cited in the way the media handled the matter relating to the killings in Somalia (Warren 174). It is reported that until 1992, only fifteen news items related to Somalia had been reported by the media houses. None of these had managed to capture atrocities that were committed in Somalia. People were being slaughtered like pigs, but the media was not there to provide substantial information required by the members of the public. The information could have readily swayed or influenced policy makers in the course of action to take in Somalia. However, this did not happen. It was not until the government decided to shift its attention to Somalia that the media saw the relevance of the story. The images of women and children suffering is what sparked public outcry on the atrocities that were being committed in Somalia. Public opinion becomes relevant if special interest groups such as the media can authoritatively report a given story. In this case, the media never set the agenda but awaited the government of the day to set the agenda (Hastedt
For any special group to be able to influence the process of policy formulation authoritatively, it needs to have established a strong foundation. However, the United States case is quite different. Previously, special interest groups such as media houses did not influence policy administration. Rather, they played a role in supporting the already established information in the hands of the government. Common examples are cited in the way the media handled the matter relating to the killings in Somalia (Warren 174). It is reported that until 1992, only fifteen news items related to Somalia had been reported by the media houses. None of these had managed to capture atrocities that were committed in Somalia. People were being slaughtered like pigs, but the media was not there to provide substantial information required by the members of the public. The information could have readily swayed or influenced policy makers in the course of action to take in Somalia. However, this did not happen. It was not until the government decided to shift its attention to Somalia that the media saw the relevance of the story. The images of women and children suffering is what sparked public outcry on the atrocities that were being committed in Somalia. Public opinion becomes relevant if special interest groups such as the media can authoritatively report a given story. In this case, the media never set the agenda but awaited the government of the day to set the agenda (Hastedt