The Broadbent's Filter Model Of Attention

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The process by which I am able to spot my mother, hear my name despite the noise of the market and then quickly turn toward her involved attention. Attention is the human information processing with enhancement of some information and also inhibition of others information (Goldstein, 2011). According to Nketsia (2013), attention can be defined as the mental process of concentrating effort and focus on specific stimulus or locations. We also use attention when selectively concentrating on one aspect of the stimulus while ignoring other things through our cognitive process (Nketsia, 2013). Typically, attention can be categorized into selective attention, divided attention, overt attention and covert attention but our case study only involves …show more content…
However, I was able to focus on the attended message at the particular time when my mother calling my name among the noise environment. This action applied the broadbent’s filter model of attention. According to this model, all the incoming information will be filter to identify the attended message based on its physical characteristic and only the important, attended message will be processed into meaning by detector (Goldstein, 2011). So in a noisy environment, I was able to filter various kind of incoming sound and lastly I heard my name from one side of the street …show more content…
Attention can be differentiated based on where a person is looking in the environment by using location-based attention or on where a person is looking on a specific object by using object-based attention (Goldstein, 2011). We will focus on the specific person we want to look for with assimilate her details likes learn its attributes, such as her clothes and hair color as we are paying object-based attention. On the contrary, as we are paying location-based attention, we will focus on what our surrounding had happened. For instance, we will concentrate on which of person is also looking for someone, who is stopping by or walking along the street and movement of each different people in the night market. As using the location-based attention, I was able to look at my mother while simultaneously being sure that i am not bump with anyone in the

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