Taylor Swift Got Milk

Improved Essays
Got Milk?
For my advertisement, I chose Got Milk? with Taylor Swift in it from 2008. In this advertisement, the visual line that sticks out most to me is the guitar. The guitar line is straight; therefore, its’ emotion is serious. The serious emotion goes along with Taylor’s facial expression as well. She has a very serious look on her face. The shapes in this ad are mostly organic. Taylor’s body is organic, along with her guitar that she is holding. Taylor’s body is organic because its less well-defined edges. Taylor has a serious look on her face. The earrings that she is wearing are geometric, because they form a circle. The earrings are easing a little bit of the seriousness in the ad. Taylor’s body is relaxed. Her guitar is organic as well, and its emotion seems to be calm and lazy, because of the curvy lines. The mass in the ad is Taylor. She looks like she has visual mass, because she is three-dimensional and there are shadows behind her. She displays in a form that appears to be physically present with a designated structure. The depth of field is shallow. Taylor is the focal point, and the ad doesn’t portray you to really look beyond her. This ad represents positive space, because Taylor is the dominant shape. In this ad, Taylor’s hair is blowing in the wind; therefore, that is a sense of motion. There are shadows behind Taylor. It’s hard to tell where the light is directly coming from, so the light must be coming down directly. Taylor’s skin color is the lightest value. Taylor’s outfit/guitar along with the words in the ad are the darkest value. In this ad, the artist used value colors, which means the colors are relative lightness and darkness. The artist used a cream-ish color and dark grey colors. The cream-sih color is the lightest value, and black is the darkest value. The value halfway between those extremes is gray, in which
…show more content…
The texture in this ad is the milk mustache on Taylor’s lips. The milk on her lips make you want to try to wipe it off of her face. Other than the milk on her lips, the artist is not using any other texture features. The unity in this ad is the color scheme. The dark colors are repeated, making the customer want to read the words in the ad. The variety in the ad is Taylor’s milk mustache, because typically you do not see people with milk on their lips. This ad represents asymmetrical balance. The words and the guitar try to even out to make the ad more balanced. The emphasis/focal point is Taylor. What led me there to the start is that she is in the middle of the ad and she is wearing a dark colored outfit. The dark outfit stands out, because the background is a lighter cream color. The colors are common throughout the ad, because it is repeated along with unity. There really is not a common object creating a rhythm in the ad. There is not a flow nor a sense of movement derived from the repetition of regulated visual units. There are no implied lines formed by the edges, repeated objects, nor actual arrows. The contrast is the light and dark color schemes of the ad, along with the texture and non-texture. The artist does not mess with the scale and proportion of the ad. The artist makes everything how it should

Related Documents

  • Improved Essays

    The situation and purpose in the commercial is to sell the Old Spice Invisible Sport Spray. As this advertisement is original and not to complex,…

    • 754 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    PowerAde and Gatorade Ad Analysis and conclusion Since the inception of advertisements, companies have tried to differentiate themselves from similar products. Many things can be used to contrast their product compared to other products, including picture contrast, positive appeals to ethos, pathos and logo’s, and image-text placement. I decided to do my rhetorical analysis on two images in a very similar market, a Gatorade advertisement, and a PowerAde advertisement. Through my evaluation of each image I will evaluate which image is most effective in my opinion.…

    • 1380 Words
    • 6 Pages
    Improved Essays
  • Improved Essays

    Whitening-Pro Rhetoric

    • 1131 Words
    • 5 Pages

    How long does your everyday whitening toothpaste take to make your teeth white? Does it take 2 weeks a month maybe even longer? Why suffer from this sort of wait time when you could get Whitening-Pro. What makes Whitening-Pro different from other whitening kinds of toothpaste is that our toothpaste whitens your two to three days of use. Our advertising campaign tries to effectively sell Whitening-Pro as the fastest whitening and strengthening toothpaste by designing a magazine ad, an online ad, and a billboard.…

    • 1131 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    The setting of the ad is a big recording studio. The ad starts off by playing music. Drake, the famous rapper, is inside of the recording booth preparing himself to record a song. However, he seems to be nervous, so he takes his headphones off and placed them down on a table. Right after he does that, the producer stops the music and asks him, “Hey, what's up?”…

    • 426 Words
    • 2 Pages
    Improved Essays
  • Superior Essays

    When the commercial begins, the viewer sees a young boy riding on his bike through his neighborhood. Next, the camera displays a mother and her child preparing to leave their house. The next scene in the advert shows an older man stopping at a gas station on the way to his son’s baseball game. The ad then pans to the young boy and middle-aged woman completing normal, everyday tasks, riding a bike and watering the yard. The camera goes back to the man from earlier, now driving while talking on Bluetooth with his wife.…

    • 1308 Words
    • 6 Pages
    Superior Essays
  • Improved Essays

    Spring Awakening

    • 646 Words
    • 3 Pages

    Among the notable acts throughout the production of Spring Awakening, Thomas Nightingale and Chaz May’s performances stood out amidst the rest. Nightingale’s use of body language and tone provided a realistic portrayal of his character’s emotions. While May’s strong projection and emotion provided a more authentic element to his role. Using a combination of strong body language and tone Nightingale was able to portray the genuine emotions felt by his character. This made his performance more realistic and believable.…

    • 646 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    The advertisement I have chosen is depicting a man, wearing a suit, who is longingly looking into a mirror. However, the mirror is not reflecting himself currently, but his past. In the mirror he is wearing an army uniform. The caption that goes along with the advertisement says the following "The wounds of War are not always Easy to See."…

    • 328 Words
    • 2 Pages
    Improved Essays
  • Improved Essays

    Along with myself many other people felt the same way. What is it about this ad that makes it so appealing? When a company produces an advertisement, its main objective is to connect with the audience and get the product the company is showcasing to sell. Although the ad never really describes the product, it does, however, appeal to persuade many people into switching to their product.…

    • 851 Words
    • 4 Pages
    Improved Essays
  • Great Essays

    Even something as small as blurring out the background on an off centered portrait. The intention is to make the background stand out, drawing your attention to what is going on in the negative space. This makes the viewer curious, which makes them notice more. This was one of the many forms of subtle tactics used in this ad. Ad campaigns always do this in order to try and trick the reader into thinking that they are right no matter what the argument is…

    • 1327 Words
    • 6 Pages
    Great Essays
  • Improved Essays

    Many commercials use different techniques such as humor, animations, comparing to other comaopanies, and color to influence viewers. However, companies today thought of a more successful idea of advertising their products. That successful idea was adding animals to their commercials, or even their logos. Different animals symbolize different characteristics such as, strength, purity, and human-like characteristics. Tigers and horses may symbolize the characteristic of strength, while the doves symbolize the characteristic of purity.…

    • 1223 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    The image shows customers reviews, which highlights the prior study about the impact of reviews on today’s society. In today’s time, world of mouth and the opinions of others are restaurant’s most helpful and hurtful invention in the growth of business. The importance of including this is based on the high percentage of the population cares what others think of the food, service, and overall experience they received at a restaurant. This is a example of logic when it deals with the decision and emotion guest have when choosing to dine at Noodles and Company. Similar to logos, pathos or emotion is found throughout the commercial as well.…

    • 372 Words
    • 2 Pages
    Improved Essays
  • Improved Essays

    Across her face there is a text saying “ care & gloss.” Her lips are in a circular shape in replacement for the ‘o’ in gloss. The image is perceiving a “ look at me” face. At the bottom of the advertisement, it shows the lip gloss product and the logo of the company. It is a picture of what the product would look like if you saw it on a shelf at the store.…

    • 724 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    At the very beginning of this ad the music automatically sets an easy, comforting feeling. Every scene in this commercial has an emotional affect, but there are a few that significantly seem to impact the onlooker. For example, it is assumed that most families can easily relate to the scene of the couple coming home with the little girls asleep in their arms. In a different picture, a little girl runs into her father’s embrace who seems to be coming home. Later in the commercial another young girl is shown with her father reading her a storybook.…

    • 884 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    The song of choice was “Hey Brother” to enforce that family feeling and show the “Brotherly Love.” The music is played throughout the commercial starting off slow and hitting the high point of the song at the climax of the commercial to get to a person’s ethos and pathos. The precise point the company climaxes the scene on the screen and the music being played is at the exact spot they are to get the most powerful, emotional feelings they can out of a person. The songs lyrics talk about there being nothing they wouldn 't do for their brother and that is what is seen in the commercial. When the commercial nears the end and it is perceived as the younger of the two brothers is going to be robbed of his coke; the older brother comes in and risk having to fight three kids or doing anything for his brother to get his Coke back.…

    • 1034 Words
    • 5 Pages
    Improved Essays
  • Improved Essays

    Diet Pepsi Ad Analysis

    • 1122 Words
    • 5 Pages

    The ad is clearly trying to use women’s obsession over thinness in order to promote sales. We can find that the three major components of the advertisement: the woman drinking the soda, the can, and the tagline “the new skinny can” are situated along the direction of a certain vertical axis. The axial balance is used in order to represent the idea of being “well-organized”, which appeals to a woman. Colors in this advertisement are very significant. Everything is mainly in Blue, the background, the hat, the woman’s clothes; even we can see blue on the straw.…

    • 1122 Words
    • 5 Pages
    Improved Essays