King’s first rhetorical appeal was to established credibility. He started with an introduction of himself as the president of the Southern Christian Leadership Conference and he answered the clergymen’s letter out of that “I feel that you are men of genuine good will and your criticisms are sincerely set forth”. In this way, King’s demeanor not only clearly maintained opposing views, but also showed a kind of respect. This respect not only established King’s ethos as a respectful speaker, but his kindness also infused the letter with an emotional appeal.
Along with ethos, King vividly …show more content…
Therefore it was a tremendous advance that King and his group were determined to carry the gospel of freedom to every coner of United States. They faced countless difficulties and persecutions, and devoted themselves to this sacred cause, even at the sacrifice of lives. This open letter phenomenally painted a portrait of the cold, hard truth about what the African American race went through during that time. King vividly used the three rhetorical appeals to arose the audience’s feeling and appeal to their intelligence. In this way we can see how strong King was during such a difficult struggle and the action that he and his followers took to try and make everything