Generally, listening to music helps elevate our moods, calms us down, improve our memory and energizes us. However with the invention of IPods, these portable entertainments technologies that makes music easily accessible has begun to consume us and isolate us from the outside world. The authors, Will and Sullivan, have a different approach in getting their message across while describing how addiction to technology is taking away human interactions. …show more content…
Will uses ethos to convince his audience of his argument about the negative impact iPods had on our society. He describes the problem with technology is causing people to become more and more thoughtless, isolated and uninvolved with their surroundings, “And multiplying technologies of portable entertainments will enable "limitless self-absorption," which will make people solipsistic, inconsiderate and antisocial. Hence manners are becoming unmannerly in this "age of lazy moral relativism combined with aggressive social insolence."(Will). He uses sources and references from other writers to supports his point of view. But his emphasis was not mainly on the title of his article, which made it hard for his audience to stay