Rhetorical Analysis Of 'Small Change: Why The Revolution Will Not Be'

Improved Essays
Agata Ilevic
Dr. Elaine Cullen
English C 1101 section 52
Rhetorical Analysis Rough draft

Rhetorical Analysis From generation to generation technology is overtaking human qualities. New technology affects the way people approach revolutions these days. People instead of getting out on the streets and protest against unfairness in the world tweet the problem on social media. Author Malcolm Gladwell in one of his writings “ Small Change: Why the Revolution Will Not Be Tweeted” effectively convinces his audience that new tools of social media are less effective than social activism in revolution through the use of historical examples supported by logical appeals. Gladwell’s writing “ Small Change: Why the Revolution Will Not Be
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One of the examples would be when he talked bout Greensboro sit-ins. Gladwell used an emotional appeal that made the reader feel and relate to the situation. Gladwell goes in depth about the greensboro sit-ins, which makes the readers feel in a certain patriotic way, and also leaves a sense of pride that such a big movement has happened without the use of social media, it also reflects the strong-bonding being effective tool for revolutions. another example Gladwell used through pathos and it seemed that it could contradict him to a loss of pride and validity. When Gladwell talks about Moldova’s revolution he states that Moldova’s resolution was a “ Twitter Revolution” (Gladwell 171). The fragment where Gladwell was talking about Moldova’s Revolution he was discrediting the whole social media aspect of the event. While Gladwell was describing the story of Evan and the Sidekick it made an impression that the reader would feel foolish for believing anything different than what he is trying to convey. Also, Gladwell finishes the fragment with a sarcastic phrase, “ Viva la revolution” (Gladwell 172). That sarcastic phrase forces any readers that disagree with Gladwell’s statement feel ignorant. Throughout Gladwell’s writing, Malcolm Gladwell build a strong rhetorical argument by historical events supported by logical explanations. By use of strong language and his given examples on event, he forces the audience to acknowledge his influence and his knowledge. Malcolm Gladwell used language and tone to convince readers, emotionally, and uses his own knowledge wisely in order to manipulate readers. By forcing the readers to believe and accept his point of

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