Retro Fashion Hemingway

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In England, there is a vintage fair that occurs every year where people of all ages and from all different walks of life come together to celebrate vintage styles. This is how the festival creator Wayne Hemingway describes the new retro craze : “Young girls taking an old piece of cloth and doing something creative with it. It's not about hugging the past – it's about mixing old and new. You see that dress over there? With the bag and shoes? They'll look good in 100 years' time. That's the whole point.”
Retro fashion trends transport us to another time. They cater to our human nature of nostalgia, our longing for a time or place that no longer exists. What’s interesting about long established brands like Adidas and their nostalgic influence
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Nostalgia, however, is a relatively new feeling associated with human beings, especially with it being so prevalent in today’s world.
Up until 1688, nostalgia technically didn’t exist, at least our acknowledgement of it. Life and time was looked at differently simply because human beings didn’t have the technology to allow them to feel nostalgic. There was very little movement or change that occurred throughout the years, and if there was, there was no technology to document it and to continue visually reminding you of it. People’s lives were much shorter and were often spent in the same location as where they were born, so the aspect of missing another place or time wasn’t apparent. This was until an increase in modernity occurred. Eventually, people began to move around more often due to war and other events and it was actually the change of place rather than time that created the first
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Everything old is out, everything new is in. However, with this change in time and preference for all things new, came a sudden longing for what had vanished in the technological race. Time moves so quickly today, we want to hold onto a piece of the era that we didn’t have enough time to say goodbye to. Modern people discovered inexorable change and tried to get the past back by possession. The past moved by so quickly that we want to manifest the past into an object, and in the case of fashion, the past resurrects as a retro trend.
Within retro fashion trends, people find their identity. They use the past to create a safe haven for themselves by literally wrapping themselves in nostalgia, using it as a shield when this age of technology and innovation occasionally becomes too much to bear. They find a bit of themselves in each piece they wear, pieces of themselves that were left behind through the years. Retro fashion trends help people quench their nostalgic urge to bottle the

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