Glued to the front of the screen, viewers excited for the winner to finally be announced as the host quickly says, “just after the break!” People everywhere join together to watch the new drama, reality, or game show on primetime television. This time period is the most profitable time of day for networks and stations as it gathers the most viewers, gaining large advertising revenue from the various commercials played during the breaks of the high-budget shows they produce. From the shows and advertisements shown during NBC’s primetime from 8 to 10 p.m., one can gather that the target audience transforms between the two hours from entertainment for everyone to later focus on parents of families.
NBC’s The Voice is a televised vocal competition …show more content…
NBC’s Rise depicts a dramatic high-school and its theater program with the many challenges its characters must overcome. The show covered many varying relatable family issues including teenage romance and relationship struggles, a family going through a divorce, a single parent family working to make ends meet, a father who wants his son to be the football star and the son with other interests, sexual harassment in the workplace, a taboo relationship shown between coworkers, and, last but not least, homosexual undertones leading to the next week’s episode. The range of topics brought up in a single 42-minute episode was quite mind blowing and encompass something most families could relate to. As such, most advertisements were mainly family based and focused on the family unit. There were Gain and Tide ads to make your family’s clothes clean and fresh, a Pampers commercial citing that most hospitals use pampers so your family should too, an Outback steakhouse advert for a family night out, and a ‘Smart California’ commercial for a family-friendly, safe, and technologically-advanced Ford …show more content…
These ads included an Excedrin migraine advertisement displaying a mother who still wants to be able to hang out with her children, a Walmart commercial focused on being able to get items at a pickup point at their store or get them shipped quick to a family’s home, and voice assistants such as google assistant letting a couple get information quickly and an Alexa advertisement letting a family dance to music. These ads together with McDonald’s and Olive Garden commercials welcoming families, also appeal to singles and other target audiences while keeping in mind their main consumer –
NBC’s The Voice is a televised vocal competition …show more content…
NBC’s Rise depicts a dramatic high-school and its theater program with the many challenges its characters must overcome. The show covered many varying relatable family issues including teenage romance and relationship struggles, a family going through a divorce, a single parent family working to make ends meet, a father who wants his son to be the football star and the son with other interests, sexual harassment in the workplace, a taboo relationship shown between coworkers, and, last but not least, homosexual undertones leading to the next week’s episode. The range of topics brought up in a single 42-minute episode was quite mind blowing and encompass something most families could relate to. As such, most advertisements were mainly family based and focused on the family unit. There were Gain and Tide ads to make your family’s clothes clean and fresh, a Pampers commercial citing that most hospitals use pampers so your family should too, an Outback steakhouse advert for a family night out, and a ‘Smart California’ commercial for a family-friendly, safe, and technologically-advanced Ford …show more content…
These ads included an Excedrin migraine advertisement displaying a mother who still wants to be able to hang out with her children, a Walmart commercial focused on being able to get items at a pickup point at their store or get them shipped quick to a family’s home, and voice assistants such as google assistant letting a couple get information quickly and an Alexa advertisement letting a family dance to music. These ads together with McDonald’s and Olive Garden commercials welcoming families, also appeal to singles and other target audiences while keeping in mind their main consumer –