Jordan Research Paper

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According to Jael Rucker, “The most expensive Jordan ever sold went for 2.2 million dollars, which also made it the most expensive shoe ever sold.” Jordan shoes are one of the most famous and profitable shoes ever created. This paper will cover the history of Jordan, its design, and other facts and products from Jordan. There is a lot of history behind Jordans, including their design and pricing of the shoes. The Air Jordan 1, the first Nike shoe designed for basketball legend Michael Jordan, showcased innovation in design, style, and technology. The Air Ship's simple high-cut design with a cup solo influenced the Air Jordan 1’s design (Jane). The Jordan 1 wasn’t perfect though, “the Jordan 1’s “Violated the NBA’s dress code, which at the time required footwear to be 51 percent white. Legend has it that …show more content…
Pumas also made a signature shoe for New York Knicks star point guard Clyde Frazier in 1973. The Jordan 1 was different because the shoes looked amazing, Jordans didn’t follow the NBA league rules on being mostly white, but Jordans had many colors in the shoe which was why the NBA would fine Michael Davis. Today Jordans are so valuable because of the great history of Michael Jordan, he gave them a look that no player can ever give because of the times Jordans came out (Bramley). Jordans have some of the best history in their shoes. They also have some great designs, like their colorways. Jordan's black and red colorway, which went against the league uniform policy, became a sign of change. Jordan 2 and Jordan 3, the first luxury basketball sneakers, continued with the visual spectacle with full-length Air cushioning and elephant print (Jane). “The Jumpman logo represents more than just Michael Jordan jumping through the air. That logo represents excellence- whether it’s viewed as a representation of MJ himself or his cherished clothing line” (Better). Jordan also had shoes besides the famous Jordan

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