One of the biggest issues would be approaching to one’s privacy.
Privacy and confidentiality include financial, medical, political, governmental and legal issues. The first issue involves not letting the participants know that they have the right to refuse any questions they feel is private. Participants think it is their responsibility and they must answer anything the examiner asks them and later when their private information is shared, it can become an ethical problem for the company and participants. This is often the case when partakers are older, uneducated or underprivileged. Another issue is if confidentiality about the …show more content…
With market audience the company can produce goods or services to a specific group of people, but some ethical issues can arise during forming of the market audience. One of the issues would be selective marketing which can result in grouping people into various segments. This discouraged some people from buying or using a product by the suppliers because they are seen to be undesirable because of their ethnicity, age, income, gender, etc. Examples of unethical market audience or selective marketing can be the attitudes to the gay, ethnic minority and plus size …show more content…
The federal Competition Bureau fined Furukawa Electric $5million by the Ontario Superior Court. They were involved in $41-million worth of bid rigging over a 10-year period starting in 2000. The company supplied car parts to manufacture the Honda Civic. Furukawa consipired with other Japanese auto parts markers to submit inflated bids to supply replacement parts for Honda of Canada. Predatory pricing is the practice of the sale of a product or service at a low price, intending to throw competitors out of the market, or making it difficult for new suppliers to enter the market.
In 2000, Wal-Mart was charged with predatory pricing. Government officials in Germany accused them of pricing goods below cost with the intent to drive out competitors out of the market. They were selling butter, milk, laundry detergent and other staple goods below costs in those areas, intending to force other stores out of business to gain a monopoly. Dumping is similar to predatory pricing, especially when foreign countries export their product at a low price compare to the price charged in its home market or below its cost of production. This is done to increase market share in a foreign market or to drive out