“Spelling and grammar matter to consumers of news and goods. In our polls, more than 93% of social followers think correct spelling is important or very important when shopping and 91% feel that bad grammar affects the credibility of news outlets.”
Joki also notes the effect on SEO of grammar and spelling errors,
“Even Google has commented on a link between good spelling and high page quality, which in turn yields greater search value.”
When I mentioned this post to life coach, blogger and bestselling author Tama Kieves (who is also Queen of the Metaphor), she offered this,
“If you were interviewing for a job with me and you had a stain on your shirt, I probably wouldn’t hire you. …show more content…
After that, we’ll also explore a few tips that can help make your writing compelling—so that your readers stay to the end, comment and share your posts.
Grammar Mistake 1: Falling in Love with “They”
One error I come across several times a week—both on blogs and in book manuscripts—is the use of “they” for “he” or “she” and “their” for “his” or “her.”
Most of us want to be politically correct and gender neutral in our writing—but not when it results in a grammar error.
The Flop: “Every blogger should fix their grammar errors.”
The Problem: “Every blogger” is singular and therefore should use the singular pronoun.
The Fix: “Every blogger should fix his or her grammar errors.”
For another option that may be more elegant than the sometimes-clunky “his or her,” I often suggest alternating use of the male pronoun with the female—employing “his” in one paragraph and “her” in the next.
“Every blogger should fix his grammar errors.”
“A blogger who polishes each post projects an image of excellence to her readers.”
Ideally, these two sentences would be in separate paragraphs or the device can become …show more content…
I’m not sure why it bothers me so much but I think it’s because people often think they’re being more learned by using “and I”—no matter the context. Maybe I’m afraid they’re judging me when I’m actually correct. Maybe I need to be a little less judgmental