On March 5th, 1964, Warner Brothers purchased the rights to Who’s Afraid of Virginia Woolf? for $500,000 at the time ($3.8 million now). This was a highly controversial move on the part of Warner Brothers executive, Jack L. Warner, as Who’s Afraid of …show more content…
With its coarse language, limited settings, and general ambiguity, it was not appealing (on the surface) to a mass audience. This, though, made it quite a successful adaptation of the play. To tried to rework the play too much would have been a foolhardy quest. Instead, Nichols and Lehman figured out a way to make it more filmic, adding visual flourishes to moments of rest and allowing the audience to connect closely with characters through close-ups. The result is a terrific adaptation of an already terrific play, bringing the story of Martha and George to more people than Edward Albee could have