There are various forms of literature that have been provided to explain the relationship that occurs between media and its audiences. The literary works explain in the best terms possible what takes place and how the media aids undesirable societal forms and structures such as Deviancy Amplification Spirals. In this case, it creates various forms of undesirable effects that the society does not want to have (Young, 2009).
According to the Deviancy Amplification Spiral theory, there can occur a deviant behavior that is often criminal. The mass media gets involved in reporting the story by having an emphasis on minor problems being more serious whereas major problems having less emphasis. The public thus gets interested in the minor problem and hence …show more content…
First, it does not outline the best strategy that needs to be applied in ensuring that the media affects the society positively. In addition, the theory does not explain in its entirety how the media moral panic theory can be used positively in facilitating the upholding of morality in the society. The theory is however, useful in ensuing that the people get to know the various negative effects of mass media in relation to the society. This is thus a very significant aspect that facilitates a situation in which all concerned parties act accordingly in eliminating the negative effects of the media. The authors have thus describe the concepts accordingly and in the manner that that is