Case Study: Homecare It Is, LLC

Decent Essays
HOMECARE IT IS, LLC’s mission is to be the #1 provide of in-home nonmedical services in the Houston Metropolitan area. Its goal is to provide nonmedical personal services at a discounted price, providing prompt and outstanding customer service through its knowledgeable and medically trained staff.
Keys to Success
Homecare It Is, LLC keys to success and the first challenge entering this industry are the individuals in need of these services. In so many cases, these individuals can be reluctant to admit they need assist and family members have tried again and again to locate the perfect fit for home care services. The company need to ensure and promote its professional quality of services offered and the experience its staff has gained through
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Reliability – meeting each scheduled visit on time, being available when an emergency or on-call situation occurs with adequate staffing.
Location - Providing services in an area of need, the closer the home care providers operate to individuals the more likely these consumers are to utilize the services.
Description of Business
Homecare It Is, LLC is offering a non-medical in-home service for seniors and disabled individuals, providing health care LPNs, CNAs and companions to assist with the day to day needs. The services include the provision of personal hygiene, and forwarding communications and information to professional caregivers such as nurses, doctors or therapists when necessary.
Company Ownership/Legal Entity
Homecare It Is, LLC is owned 100% by Alfred C. Porter, Jr. and is registered in the state of Texas as an LLC, preparing to provide non-medical at home health care services using trained and experience industry personnel.
Location
Homecare It Is, LLC will be selecting a location that accommodates the office operations requirements, along with a conference room for private and virtual meeting in Houston,
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Porter, Jr. will be responsible for the successful operation of Homecare It Is, LLC ensuring all facets of the business are in full compliance to the medical and healthcare industry segments.
Additional staff will include an LPN experience with nursing duties, capable of scheduling and managing appointments, maintaining individual care records and clerical duties required by the business. This position may also be responsible for overseeing the actions of the future CNAs brought on the assist in the field services for the company.
CNAs work directly with the individual and report back to the LPN with updates or changes for the individual receiving the in-home services.
Start-Up/Acquisition Summary
Homecare It Is, LLC needs the funding identified in this business plan to begin operations. The company projects approximately $116, 279 is required for working capital. The detail allocated for the start-up expense is listing below:
• Computer Equipment $4000
• Office Equipment $4550
• Marketing & Advertising

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