Whether it is listening to music on the radio, watching television, reading a magazine or just walking outside in the street there is advertising everywhere. There is no escaping advertising every time we see, hear, and touch, advertising will be there trying to sell you something. Consider this advertisement by Bud Light beer that features four people and an ice cold beer. The blue light background is suggesting that they are in a club. Bright blue lights also suggest movies, stars, party and celebrities. It was not a mistake that film clips are posted right behind the models in the advertisement.This element is suggesting the hollywood life. The party life. That no matter where you are if you have a bud light you are a star. The dark
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This advertisement is associated with sex. The way the models are position with two of the ladies having their hand in the men’s thigh. The tactic this ad uses is called pathos. It’s using the audience’s emotion in order to make their ad more appealing. All six people that are in the advertisement are young and beautiful and full of life. All of the people in the advertisement are happy, excited, and joyful. No one in this ad is unhappy or mad. They are happy and are enjoying life. The blue background with bright lights is indicating that this is some sort of club. The big giant ice cold beer that is taller than the couple dancing is there for a reason. In order to have fun you must drink beer, not just any beer a bud light. The beer is representing happiness. All of the people in the add are smiling and having fun. They are all well dressed as if they are in the club or in a party. The big words in white that say “Todo Por Una” means “all for one” which is saying that you would do anything for a bud light.
The audience for this bud light advertisement is targeted to young people. This advertisement targets the age group of 21 to 35 years old. Commercials and billboard all indicate that bud light is targeting young people. People in the add is suggesting that this beer is for the average person. You don’t see expensive jewelry, cars, or clothing. The reason would be because the average person can’t
This advertisement is associated with sex. The way the models are position with two of the ladies having their hand in the men’s thigh. The tactic this ad uses is called pathos. It’s using the audience’s emotion in order to make their ad more appealing. All six people that are in the advertisement are young and beautiful and full of life. All of the people in the advertisement are happy, excited, and joyful. No one in this ad is unhappy or mad. They are happy and are enjoying life. The blue background with bright lights is indicating that this is some sort of club. The big giant ice cold beer that is taller than the couple dancing is there for a reason. In order to have fun you must drink beer, not just any beer a bud light. The beer is representing happiness. All of the people in the add are smiling and having fun. They are all well dressed as if they are in the club or in a party. The big words in white that say “Todo Por Una” means “all for one” which is saying that you would do anything for a bud light.
The audience for this bud light advertisement is targeted to young people. This advertisement targets the age group of 21 to 35 years old. Commercials and billboard all indicate that bud light is targeting young people. People in the add is suggesting that this beer is for the average person. You don’t see expensive jewelry, cars, or clothing. The reason would be because the average person can’t