Advertisement and Marketting
Promotion through Activation of Korean community
Blue Holic Scuba is promoting PADI education both in Korean and English in various internet based pages (Facebook – personal, page, group, Instagram; Korean community – Naver blog, Radio Korea, MUSAlist; web page of Blue Holic Scuba). We have continuously uploaded interesting contents about dive, good restaurant, family event, memorable occasion, etc., and share information uploaded by Korean community. This is how our dive center is closer and always together in the daily lives of Koreans. and kinds of meeting. Recently, various seminars related to ocean science, marine conservation activities,
Blue Holic Scuba has a small community of different ages and tastes. …show more content…
Projections for the first three years Figure 2. Diagram of first three years The year for promotion of new PADI course director in western US IDC proceed twice a year / Issue more than 10 specialty instructors 4 times of marine protection activities (twice holding seminar, beach cleanup, underwater garbage cleanup-Dive Against Debris) Promote new PADI course director, who majored marine biology, for reginal naturalists and scholars, laboratory, etc. in academic society near LA Inform new Korean PADI course director in LA Koreatown and 100% Korean IDC course, Specialty ins 1st year 2nd year 3rd year
IDC (New) 4 people / Twice a year 5 people / Three times a year 8 people / Three times a year
IDC (Crossover) 2 people 3 people 3 people
Specialty Instructor 5 people
/ 25 issued 7 people
/ 40 issued 10 people
/ 50 issued
Marine Protection Activity Twice Seminar
/ 1 Beach Cleanup
/ 1 Underwater Clenup Twice Seminar
/ 2 Beach Cleanup
/ 2 Underwater Clenup Twice Seminar
/ 2 Beach …show more content…
Employee management Equipment repair Spear fishing training
COO and Manager Dae-Wui Jung Manage dive staff and education Scuba diving education (Specialty, technical, IDC, etc.) Hold seminar (Biology, environment, scuba skills, etc.) Training and equipment promotion
Staff Instructor Ji-Yeon Kim Scuba diving education Underwater photography and video shooting Content creation (for Facebook, Instagram, etc.) Promote sea shore conservation Training and equipment sales
Staff Instructor Daniel Lee Scuba diving education (In English and Korean) Underwater photography and video shooting Content creation (for Blue Holic Scuba web page) SNS management (Naver Blog, Kakao Talk, Radio Korea, etc.) Training and equipment sales
Staff Instructor Bom Lee Scuba education (for senior, children, disabled) Underwater photography and video shooting SNS management (Facebook, Instagram, etc.) Training and equipment sales
Part Time Instructors Scuba education Equipment sales
Office Secretary Seung Hee Kim Purchase PADI materials and equipment Budgeting and closing Bill management Spending Management Manage operating expenses Tax declaration Korean community management
Office Crew Jay Antonio Kim Accounting
Promotion through Activation of Korean community
Blue Holic Scuba is promoting PADI education both in Korean and English in various internet based pages (Facebook – personal, page, group, Instagram; Korean community – Naver blog, Radio Korea, MUSAlist; web page of Blue Holic Scuba). We have continuously uploaded interesting contents about dive, good restaurant, family event, memorable occasion, etc., and share information uploaded by Korean community. This is how our dive center is closer and always together in the daily lives of Koreans. and kinds of meeting. Recently, various seminars related to ocean science, marine conservation activities,
Blue Holic Scuba has a small community of different ages and tastes. …show more content…
Projections for the first three years Figure 2. Diagram of first three years The year for promotion of new PADI course director in western US IDC proceed twice a year / Issue more than 10 specialty instructors 4 times of marine protection activities (twice holding seminar, beach cleanup, underwater garbage cleanup-Dive Against Debris) Promote new PADI course director, who majored marine biology, for reginal naturalists and scholars, laboratory, etc. in academic society near LA Inform new Korean PADI course director in LA Koreatown and 100% Korean IDC course, Specialty ins 1st year 2nd year 3rd year
IDC (New) 4 people / Twice a year 5 people / Three times a year 8 people / Three times a year
IDC (Crossover) 2 people 3 people 3 people
Specialty Instructor 5 people
/ 25 issued 7 people
/ 40 issued 10 people
/ 50 issued
Marine Protection Activity Twice Seminar
/ 1 Beach Cleanup
/ 1 Underwater Clenup Twice Seminar
/ 2 Beach Cleanup
/ 2 Underwater Clenup Twice Seminar
/ 2 Beach …show more content…
Employee management Equipment repair Spear fishing training
COO and Manager Dae-Wui Jung Manage dive staff and education Scuba diving education (Specialty, technical, IDC, etc.) Hold seminar (Biology, environment, scuba skills, etc.) Training and equipment promotion
Staff Instructor Ji-Yeon Kim Scuba diving education Underwater photography and video shooting Content creation (for Facebook, Instagram, etc.) Promote sea shore conservation Training and equipment sales
Staff Instructor Daniel Lee Scuba diving education (In English and Korean) Underwater photography and video shooting Content creation (for Blue Holic Scuba web page) SNS management (Naver Blog, Kakao Talk, Radio Korea, etc.) Training and equipment sales
Staff Instructor Bom Lee Scuba education (for senior, children, disabled) Underwater photography and video shooting SNS management (Facebook, Instagram, etc.) Training and equipment sales
Part Time Instructors Scuba education Equipment sales
Office Secretary Seung Hee Kim Purchase PADI materials and equipment Budgeting and closing Bill management Spending Management Manage operating expenses Tax declaration Korean community management
Office Crew Jay Antonio Kim Accounting