The Saving Power The word save means to keep safe or rescue from harm or danger. The first recording of a person being saved was thousands of years ago, and this ad is trying to increase that number. There are three main points to this ad that appeals to the reader. These points are the blue sky, the scripture in the middle of the ad, and the cross. The entire page of this ad is a light blue. The color blue is said to sooth the brain. Even better, light blue is said to calm the mind, and aid in concentration. I believe that these are the reasons that the author chose this color. Not only does this light blue grab the reader’s attention, but it soothes their mind and helps them concentrate on the message that the ad is trying to relay. The scripture in the middle of this ad reads, “...Believe on the Lord Jesus Christ, and thou shalt be saved.” (Acts 16:30). The letters are written in bright white to grab the reader’s attention. The creator of this ad really wants his readers to focus on the fact that if they believe in Jesus Christ, they will be saved. However, I also believe that the creator wants the readers to dig a little deeper and find out more on how to be saved. The Bible also says, “Confess with your mouth the Lord Jesus, and believe in your heart that God has raised him from the dead, and you will be saved.” (Romans 10:9). The creator of this ad wants the readers to know how to become saved, but they also leave open the opportunity for the reader to research more on how to be saved. The final point of this ad is a giant black cross located in the middle of the ad on the far left. The cross is a very dark black, and it stands out more than anything on the entire ad. Many people are afraid of the dark, which is normally represented by the color black. This is perfect for this ad because the cross holds the light of salvation that can shine through any darkness that may be in people’s lives. The color black also creates a perception of weight and seriousness. Not only does the cross hold the light of salvation, but it also holds weight and seriousness in the idea that it is the most important part in the plan of salvation. In the Bible it says, “For the wages of sin is death, but the free gift of God is eternal life in Christ Jesus our Lord.” (Romans 6:23). Back in biblical times, people would be crucified on a cross for the crimes, or sins, they committed. Then in John 3:16, the
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When people think of the word saved, they think of firefighters, police officers, or EMT workers who do their best to save people’s physical lives. People would not normally think of Jesus, who saves people’s spiritual lives. Then people see this ad and their whole perspective changes. They get to see that through the scripture and the cross, Jesus can save anyone who calls on his name. I believe that people need to wake up and realize that the only way they can get to heaven is by believing in the importance of the cross, and by believing in the saving power of Jesus Christ
When people think of the word saved, they think of firefighters, police officers, or EMT workers who do their best to save people’s physical lives. People would not normally think of Jesus, who saves people’s spiritual lives. Then people see this ad and their whole perspective changes. They get to see that through the scripture and the cross, Jesus can save anyone who calls on his name. I believe that people need to wake up and realize that the only way they can get to heaven is by believing in the importance of the cross, and by believing in the saving power of Jesus Christ