Chipotle Research Paper

Improved Essays
Musse Mekonnen
Professor Maltman
ENG 1101 16
October 2, 2017
Chipotle Vs Qdoba
One of the things that I’m very passionate about is Mexican food. Authentic or not, I can not go go a week without eating mexican food. Each week I’m faced with the question of which mexican restaurant should I go to? Chipotle or Qdoba? For obvious reasons, I have chosen to review chipotle against Qdoba and leave out places like Taco bell and Moe’s because they are not even close to compare due to low quality and authenticity. So I took it upon myself to explore and compare these two places. The categories I will look to critique are: food quality, price, and atmosphere of the restaurants. I’d have to admit that I go to chipotle more often because of proximity, I decided to try and go to both places this past week. First, I started with chipotle. Chipotle takes pride in serving naturally raised meat and organically grown beans. According to chipotle.com their food is not produced like other restaurants. When I went to their website, it brought me to a page that described the process of providing food for the restaurants and eventually to their customers. In addition to having their own unique recipes, they have no trans fat in their food, which makes their food healthier than other fast food restaurants. The cheese and sour cream they serve is made with milk from pasture-raised cows. When I walked in chipotle, I noticed that the atmosphere isn’t like other fast food restaurant here in the U.S. The place was very clean. On the walls they had these wood and silver metal art hanging that I thought were pretty neat. I could not just say that was interesting and move on so I did more research on those and found out that they are just more than art on a wall. They are actually old Mayan Glyphs, all holding different meaning and representation. Then I glanced up at the menu and saw the option of burritos/tacos or a naked burrito bowl. On each of those, you have the option of white rice or brown rice, black beans or pinto beans. If you would like, you can also add fajita vegetables on top of that. For the meats you have the option of chicken, steak, carnitas, barbacoa, and a vegan option: sofritas. As you make your way down the menu, you’ll encounter the salsa varieties. You’ll have the option to choose from mild salsa, medium chili salsa, roasted chili corn salsa, hot chili salsa, sour cream, cheese, guacamole, lettuce, and their new introduced queso cheese. It’s nice that
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And if you are a regular like me it means that there is always something you can do to make your burrito or bowl different. One of the many things that make Chipotle original is its tortilla chips and its guacamole. All of their chips are made fresh at each store every day and have lime salt on them. The guacamole is the greatest thing invented since sliced bread. The only downside is they charge an extra $2 for it. When customers order it, the cashier is known to explicitly explain the extra charge, but I’m always willing to pay extra because it’s that good! So the total minus extra meat and guacamole, usually come to around $6.75, which I think is very reasonable for the quality of food you’re

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