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Monochromatic
Color scheme with many shades of one color
Name the major foreign countries that produce flowers for exporting?
Columbia, Ecuador and the Netherlands
What are key considerations in harvesting fresh flowers?
Time of harvest and maturity of the flower bud
Name factors that determine the grading of roses
Stem length, strength, uniformity.
List the essential procedures that must be followed in conditioning flowers to ensure maximum quality and longevity
Re cut stems, conditioning and sometimes tinting may be preformed.
Why is pre cooling important?
To keep flowers in a dormant stage to prevent premature wilting.
Explain the traditional route of distribution
Grower>broker>wholesaler>retailer>consumer
Explain the Dutch auctions
Buyers sit at desks and bid on lots as products are paraded through
Explain the function of a retail flower shop
It is the link that moves production from producers to the final link the customer. Quality product and value added beneficial to consumer.
What is value added service?
Professional services including design, delivery, creativity, and personal services.
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