United States Postal Service DBQ Essay

Improved Essays
Nothing brightens my mood more than opening a personal card sent by a loved one, friend, or colleague. But that occurrence declines year after year, for the daily mail morphs into an endless pile of bills, coupons, and presidential election flyers. Nowadays, the only card I can expect to see in my mailbox is the credit card companies with their customer acquisition offers.
The personal touch of handwritten cards ensures the purposes of the USPS (United States Postal Service) are still there but not used to its fullest extent or availability. “Personal touch — It’s nice to sometimes get a personally written letter in the mail. … It gives the message a more intimate feeling” (Source D). Hawkins, similarly to myself, understands and feels the same appreciation for receiving a sweet surprise such as a thank you or birthday card. Additionally, she states, “Paperless isn’t always better. … Having a paper copy sent to you through the mail helps you back it up.” Digital information fails, as systems can corrupt and delete critical files. Receiving and maintaining paper copies assists to keep information secure and safe, ready for use if the need arises. The USPS’ integrity and responsibility to send your personal documents securely and swiftly is paramount to the USPS’s commitment to providing diligence in its services and communications. For the USPS to sustain itself financially, publications post possible applications and techniques.
…show more content…
Actions include getting into the e-business, increasing service, closing branches if they must, but doing it strategically, reorganizing, and other options (Source A). Consideration and implementation of some of those suggestions could increase the postal service’s revenue by closing strategic locations that are redundant to maintain, such as full-service offices in New York City. Also, rather than straying from technology services, include services that can utilize online consumer business. For instance, partnerships with e-markets, such as eBay, Amazon, and Craigslist, could boost the volume of shipments processed through the federal postal service, which increases the utility and cuts their expenses. The USPS remains an integral part of the flow and prosperity of small businesses. According to Source E, “Direct mail is a key source of customers for small businesses. … [Pulcrano] points to two-for-one pizza coupons as especially welcome surprises.” Local businesses, like pizza and donut shops, rely on the direct mailings of the USPS to assist in attracting more customers and popularity. Expansion and economic growth of these businesses have for decades used the postal service due to its ease and availability. In full agreement with Sources A and E, restructuring includes expanding its service days to the whole week, incorporating more small businesses locally and large enterprises nationwide to contract with the USPS, and could escalate its prevalence by revamping its services in the communities as a mode of spreading information and communication. …show more content…
Restructuring could return the USPS to its former glory by increasing its profits while still maintaining its traditional service aspects. Platform restructuring most likely would assist the USPS to gain more volume and act as a media communication network between the business and the local community.
Since the beginning of America’s foundation and structuring, the USPS is a staple of society from its founding and organization by first Postmaster Benjamin Franklin. The creed, “Neither snow nor rain nor heat nor gloom of night stays these couriers from the swift completion of their appointed rounds” resonates in the history of the postal service. American’s expansion of communication from Franklin is crucial and should not dissolve even when technology attempts to overthrow tradition. The United States Postal Service remains a valuable tradition and necessity to many people. Source G demonstrates a woman raising the flag outside the small, local Ochopee, Florida post office, the smallest freestanding one in the United States. The photo emanates the feeling that this post office is important to this community, regardless of the size of the post office or the town population. Its importance to the community is its ability to communicate easily with loved ones across the state or nation, especially when access to technology is scarce. However, traditionally, the postal service needs to rebrand to synergize back with the necessities and the wishes of the more urban or

Related Documents

  • Improved Essays

    Postal Routes Dbq

    • 604 Words
    • 3 Pages

    I. Summary According to the United States Constitution, the U.S Government is authorized to establish and sustain postal routes in the continental United States. Prior to the age of flight, they achieved this by utilizing railroads, and automobiles to send mail from coast to coast. However, with the rise of airpower, they government soon turned their eyes to creating routes in the sky to transport mail.…

    • 604 Words
    • 3 Pages
    Improved Essays
  • Improved Essays

    Bruce Ingram Granger’s main argument throughout the article “The Stamp Act in Satire” is that the colonist’s disapproval of the Stamp Act is the force that unified the colonists the most before the revolution (granger, 1956, pg. 368). The article focuses on the effect that the Stamp Act had on the colonies in relation to each other, the press came together and published writings to voice their resistance to the Stamp Act. The Stamp Act brought the colonists together because they felt that the British were stripping them off their rights by taxing them after being nonexistent in their political relations for so long. The purpose of the article is to show the result of the Stamp Act in the colonies and to show the comradery that arose between…

    • 1000 Words
    • 4 Pages
    Improved Essays
  • Decent Essays

    “Communication in the 20th Century.” 20th Century. By Karen Ordahl Kupperman. New York: Facts on File, 2014. N. pag.…

    • 863 Words
    • 4 Pages
    Decent Essays
  • Improved Essays

    Royal Mail Canada was founded in 1867 and was originally a branch of the Canadian Government. In the 1960’s the name of the government post office department changed to The Canada Post Corporation. Twenty years later, in late 1981 Canada Post separated from the government and became a Crown Corporation. A Crown Corporation is “Any corporation that is established and regulated by a country's state or government. This is the opposite of private companies, which are privately owned, structured and operated to serve the owners of the company.…

    • 826 Words
    • 4 Pages
    Improved Essays
  • Decent Essays

    BUS 599 Assignment 4: Capstone Project Apple And Samsung Capstone BUS 599 Assignment 1: Yahoo and Amazon Building A Competitive Advantage BUS 599 Assignment 2: Executing Strategies in a Global Environment: Examining the Case of Federal Express BUS 599 Assignment 3: A New Strategy for Kodak BUS 599 Assignment 4: Capstone Project Apple And Samsung Capstone BUS 599 Assignment 1: Yahoo and Amazon Building A Competitive Advantage BUS 599 Assignment 2: Executing Strategies in a Global Environment: Examining the Case of Federal Express BUS 599 Assignment 3: A New Strategy for Kodak BUS 599 Assignment 4: Capstone Project Apple And Samsung Capstone BUS 599 Assignment 1: Yahoo and Amazon Building A Competitive Advantage BUS 599 Assignment 2: Executing Strategies in a Global Environment: Examining the Case of Federal Express BUS 599 Assignment 3: A New Strategy for Kodak BUS 599 Assignment 4: Capstone Project Apple And Samsung Capstone BUS 599 Assignment 1: Yahoo and Amazon Building A Competitive Advantage BUS 599 Assignment 2: Executing Strategies in a Global Environment: Examining the Case of Federal Express BUS 599 Assignment 3: A New Strategy for Kodak BUS 599 Assignment 4: Capstone Project Apple And Samsung Capstone BUS 599 ASSIGNMENTS…

    • 594 Words
    • 3 Pages
    Decent Essays
  • Improved Essays

    During career day at the angel’s elementary school, the third grader kids are excited to learn all about their possible future job. Consequently, one of the topics to include would be about the US Postal Service. The Topical Division will guide the organizational pattern of the speech with the purpose to explain to the children the different functionalities and types of jobs included within the company of the U.S Postal Service. Many children probably think that the mailman is the only employee doing all of the work for the Postal Service; however, that is not the case.…

    • 434 Words
    • 2 Pages
    Improved Essays
  • Great Essays

    Today, the keyboard and mouse have a much higher value than pen and paper as a medium of communication, but this was not the case during the first half of the 20th century. Especially for soldiers and families during the World War I and II conflicts, the convenience and reliability of letters during this time period was unmatched by any other form of communication. Millions of letters were sent back and forth between soldiers and their loved ones throughout the course of both wars. These letters played a vital role as a platform for loved ones to interact and communicate with each other when separated by large distances. The University of Kentucky’s Special Collections Research Center has access to several of these types of documents from the…

    • 2037 Words
    • 9 Pages
    Great Essays
  • Improved Essays

    Pony Express Case Study

    • 464 Words
    • 2 Pages

    With the decrease in the profitability and advancing technology it did an extreme hurting on both and even now. It isn’t profitable for the post really and rarely do they have a good year with little profit. When Congress, in the 70s determined how or what the Postal Service of the Pony Express should operate on stamp revenue, instead of receiving funding from tax dollars, hurt the growth of the Pony Express. This put it closer to shutting it down permanently.…

    • 464 Words
    • 2 Pages
    Improved Essays
  • Great Essays

    Amazon could control the number of people using one Prime account by deploying Information Technology (IT) controls and application controls which include computerized steps within a software and related manual procedures to control the processing of various types of transactions. One of the IT controls to control this risk is to have application controls that put into effect one-address policy that allows only one shipping address for each account, and if the holder of the account moves and needs to update the shipping address, proof of the new address must be provided, audit procedure is to monitor and assure that IT controls are functioning. One problem with sharing a Prime account with friends and extended family members is that they all have access to each other’s credit cards and they all can use each other’s credit cards for purchases.…

    • 1957 Words
    • 8 Pages
    Great Essays
  • Great Essays

    With its own fleet of cargo jets, delivery trucks and others, Amazon can offer its prime members same-day delivery. However, by insourcing its fulfilment and distribution, it is actually incurring a very high expense which directly contribute towards its low profitability. Besides, Amazon also have another competitive advantage over its rivals in that it is practically a company which has everything linked up together. In other words, Amazon produces and sell a wide range of products ranging from e-books to fashion and apparel, Amazon (Echo) Alexa, music, video-on-demand and most importantly, the Kindle.…

    • 1187 Words
    • 5 Pages
    Great Essays
  • Great Essays

    Fedex Case Study

    • 1784 Words
    • 8 Pages

    Merge-in-transit helped CISCO to respond quickly to the customer s orders without having to have huge inventory. Total operating costs reduced for Cisco through these services. New SCM Services Recommendations Fedex has established itself has leader in shipping, logistics, warehousing and inventory management related services. Through their experience they can move up the supply chain and manage the collaborative demand management services thereby to receive, plan and execute a customer demand from a specific and optimal location and then finally ship it to the respective…

    • 1784 Words
    • 8 Pages
    Great Essays
  • Improved Essays

    United Parcel Services (UPS) started out in 1907 by two friends with $100 and a bicycle and by 2013, the company was worth over $50 billion and delivering 3.8 billion packages annually. (Hiskey) UPS has always been at the forefront of technology, from their early adoption of autos to the well-established trend of being an innovator in electronic tracking systems. (Hiskey) One of the many innovations brought to the parcel industry by UPS involved the evolution and the movement of the computer out of the office and into the hands of the delivery staff. ("The Evolution of the UPS Delivery Information Acquisition Device (DIAD)") UPS changed the parcel delivery industry in 1991 with their innovation and implantation of Delivery Information Acquisition…

    • 1774 Words
    • 8 Pages
    Improved Essays
  • Improved Essays

    Business 4050: Strategic Management I HyundaiCard Case Write-Up Submitted by: Jordan Loder (201213535) Submitted to: Dr. Chansoo Park October 31, 2016 I. Key Success Factors of HyundaiCard Key success factors are defined as the “combination of important facts that is required in order to accomplish one or more desirable business goals” (Business Dictionary, n.d.). In the case of HyundaiCard, a Korean credit card, some key success factors include the following:  Korean people already enjoyed making purchases using credit cards, even small purchases – this provided an opportunity for the credit card company to earn a lot of money on things likes fees and interests paid by businesses and individual shoppers (Park & Camp, 2009). Furthermore,…

    • 767 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    10 Marketing Collateral Products for Your Box Subscription Company No matter the type of business you own, you need marketing collateral to remain competitive. If you’re a box subscription business owner, you need a range of documents about your business, services or products that will help potential subscribers make connections with your company while making well-informed buying decisions. To boost ease of distribution, these documents should be available in digital and printed forms. For any box subscription business, marketing collateral is as crucial as having a website – it dramatically increases your professionalism and validly, while serving as a reminder to buy and informational tool. If you’re not a marketing professional, figuring…

    • 892 Words
    • 4 Pages
    Improved Essays
  • Improved Essays

    Oneconnec In America

    • 3561 Words
    • 15 Pages

    The potential market for Oneconnec is considerably huge, which are all people who want to exchange contact information during an arranged B2B or B2C event. The total addressable market for the paper business card industry was 3$ billion in 2012. Oneconnec targets companies that organize networking events and operate in the fast growing cosmopolitan markets in Asia, North America and Europe. Our target market is calculated through the revenue from the business card market in the US ($211 million) times the city population (Singapore) in the target market divided by the population in the US.…

    • 3561 Words
    • 15 Pages
    Improved Essays