Online video for your business or organization’s website and social media presence represents the fastest and most effective way to separate yourself from competitors and attract more customers. With the rise of affordable HD production equipment and giant video and social platforms, now is the time to invest in video content.
Here are four major ways that video marketing will increase revenue for your business.
1. Drive More Traffic to Your Website
SEO keywords alone are no longer enough to rank highly on search engines. Google now strongly measures the relevance, informativeness and uniqueness of a website’s content – less about …show more content…
4. Tell the World the Story & Vision Of Your Business
Whether you’re a mom-and-pop store or a multinational brand, creating a compelling narrative around your company, your history, and your products & services is a huge opportunity.
Social media has transformed the relationship between businesses and their customers. People now receive posts from companies alongside photos, videos and messages from their friends. Marketing is quickly becoming synopsis with storytelling.
Producing a Business Profile or Company History video (a short “behind-the-scenes” documentary film), can be a powerful tool in shaping the unique story of your business, organization or brand. Elements may include the tale of your founding, your day-to-day business operations, the driving mission behind the value you deliver to customers, and your empowering vision for the future.
Customers who respond to a well-told business profile video are no longer just buying a product or service – they’re participating and investing in a story they believe