Content Management System (CMS) can be defined as a system for managing a website’s web content. CMS offers its user’s, including those without critical coding and web technology skills, a powerful platform to accomplish common functions such as content editing from a web browser. The system contains two elements; the Content Delivery Application (CDA) and the Content Management Application (CMS). Some of the typical features of a CMS include; Format Management, Web Publishing, Revision Control as well as Search, Indexing and Retrieval tools. The web publishing feature for instance, allows users to set or use pre-designed templates and wizards to build and modify selected web content. The revision control feature is designed …show more content…
Lastly, the indexing, retrieval and search features enables the CMS to index all the available data; by enabling searches and retrieval actions using assigned keywords. The CDA element uses the CMS features to compile information in order to update the website. The other tools that are found in the CMS include an array of one-to-one marketing tools that fashions the web content to be more responsive to advertising and end-user needs. For example, when a user can keys in the word “Smartphone” on a search engine, all advertising information and businesses relating to the product will …show more content…
This fast growing concept of CMS is available in two packages; the Full-Cloud CMS and the Partial-Cloud CMS. The Full-Cloud CMS option usually delivered as a service or package with static-standard functions that cannot be tailored to suite user needs. On the other hand, the Partial-Cloud CMS can be accessed from a user’s own defined cloud web-server. This type of CMS provides flexibility by giving users the power to alter the source codes or add-on modules. On the overall, Cloud CMSs are mostly appropriate for small to medium size enterprises. The technical part that involves working with Cloud CMS functions such as CMS software installation on internal server may however, require expert support or technical assistance. The two main benefits of using Proprietary CMS are easy access to extensive support network and the availability of a one-stop setup