Ad Analysis Essay
As we know advertising has been used by many companies, campaigns in the marketing industries for many years. It is a form of propaganda which tries to grab the viewer's attention in order to persuade the viewer to buy the product or be part of a service. The advertisement I chose to analyze is Smokey the Bear. Smokey the Bear was first seen in a 1944 poster in which he is asking American folks to help prevent human-caused wildfires. Wearing just dungaree jeans and a ranger yellow hat with his name labeled on it and holding a shovel, Smokey the Bear has become a well-known American symbol. This ad was successful in the use of plain folk, emotional appeal, and loaded words.
This ad has successfully used the plain folk
As we know advertising has been used by many companies, campaigns in the marketing industries for many years. It is a form of propaganda which tries to grab the viewer's attention in order to persuade the viewer to buy the product or be part of a service. The advertisement I chose to analyze is Smokey the Bear. Smokey the Bear was first seen in a 1944 poster in which he is asking American folks to help prevent human-caused wildfires. Wearing just dungaree jeans and a ranger yellow hat with his name labeled on it and holding a shovel, Smokey the Bear has become a well-known American symbol. This ad was successful in the use of plain folk, emotional appeal, and loaded words.
This ad has successfully used the plain folk