She uses social media by posting pictures of dogs for people to adopt them. In the article it says, "so I advertised him on TradeMe and he got a lot of interest and he went to a lovely home in Auckland." She also has a Facebook with many of her loyal, satisfied adopters. This has allowed her to rehome over 60 dogs.
Another example is when Emily-Anne Rigal founded WeStopHate. Emily-Anne was bullied which made her found WeStopHate so other kids would not have to go through what she does. Normally only 1 in 10 victims talk to a trusted adult about it. Now on her website she has a button called the bully button which kids now press to report the bullying and gives them advice on how to talk to an adult about it.
Craig Kielburger took social media as an advantage to gain popularity. He created WE Charity which is a online fund to give communities money so kids can go to school and not work. He used Facebook to allow people to hear about his cause and donate. All of his donations took him far and it was all because of social