While the organizational enterprise is focused initially on the maximization of shareholder value, it cannot come at the expense of society at large. In fact, creation of social responsive organizations is becoming a strategic advantage for many markets. Investors, employees, and consumers alike are “starting to show more interest” (Just Good Business, 2008, para.10 One example of how an organization may engage in scial responsiveness is found in Survey Monkey. “SurveyMonkey donates 50 cents per survey completion to the taker's charity of choice. In 2013, the company donated more than $1 million to organizations such as the Humane Society, Boys & Girls Club of America, and Teach for America” (Taylor-Fallon, 2015, para.24). ). Some may argue however, that the social responsibility culture engendered by many organizations is focused on accomplishing a broader marketing objective, rather than being done out of more philanthropic
While the organizational enterprise is focused initially on the maximization of shareholder value, it cannot come at the expense of society at large. In fact, creation of social responsive organizations is becoming a strategic advantage for many markets. Investors, employees, and consumers alike are “starting to show more interest” (Just Good Business, 2008, para.10 One example of how an organization may engage in scial responsiveness is found in Survey Monkey. “SurveyMonkey donates 50 cents per survey completion to the taker's charity of choice. In 2013, the company donated more than $1 million to organizations such as the Humane Society, Boys & Girls Club of America, and Teach for America” (Taylor-Fallon, 2015, para.24). ). Some may argue however, that the social responsibility culture engendered by many organizations is focused on accomplishing a broader marketing objective, rather than being done out of more philanthropic