What began as young adults is now practically ageless. “Design and fashion are no longer age-sensitive,” says Nakaoka. “They’re now lifestyle-sensitive. So, yes, the customer might be 21. But she also might be a 40-year-old woman who wants to dress, live and feel as if she’s 21.” Taking risks while remaining true to the brand is the perfect formula for being the best. To my believe my hypothesis has failed and Selection A takes the win with majority of young consumers selecting a store of ambience and inspiration with cool vibes and a store planogram of organized clothing by themes. The young consumers want inspiration when it comes to shopping and the overall experience of a shopping trip. The tradeoff of having Selection A Planogram is the customer will experience an impulse of purchasing an item, the productivity of the space and feel the energy and excitement, while Selection B offers an ease of locating merchandise for planned purchases with a relaxed environment. In order maximize the potential of the store, the customer’s shopping experience needs to be the highest quality possible. Young consumers like the fast life and the trend of “fast fashions” and product placement will boost
What began as young adults is now practically ageless. “Design and fashion are no longer age-sensitive,” says Nakaoka. “They’re now lifestyle-sensitive. So, yes, the customer might be 21. But she also might be a 40-year-old woman who wants to dress, live and feel as if she’s 21.” Taking risks while remaining true to the brand is the perfect formula for being the best. To my believe my hypothesis has failed and Selection A takes the win with majority of young consumers selecting a store of ambience and inspiration with cool vibes and a store planogram of organized clothing by themes. The young consumers want inspiration when it comes to shopping and the overall experience of a shopping trip. The tradeoff of having Selection A Planogram is the customer will experience an impulse of purchasing an item, the productivity of the space and feel the energy and excitement, while Selection B offers an ease of locating merchandise for planned purchases with a relaxed environment. In order maximize the potential of the store, the customer’s shopping experience needs to be the highest quality possible. Young consumers like the fast life and the trend of “fast fashions” and product placement will boost