Of course, we have to know how to use this tool. For instance, four pointa that this analysis covers are divided. They are divided into two groups : a) Internal = strengths + weaknesses b) External = opportunities + threats
For internal factors, we need to look from the inside of the company. On the other hand, external factors are to be found outside, in the environment.
Strenghts
DSV has very strong position on the market. This Danish company is growing ever since. Everything is running so smooth and very recently, DSV has taken over UTi …show more content…
They went international and are now in very good position as far as global leader in logistics. They were part of CSE- Copenhagen Stock Exchange (1987) and they paid most attention to their home market in Denmark. However, this have changed in 1989. They were aiming to reach further behind border. Hammerbro a.s and Borup Autotrnasport a.s were two very competitive companies and DSV has taken over. The same happened in 1999, when they bought Samson Transport Co a.s. and Svex Group a.s. aiming to go even more international. But the most important move in DSV history happened in 2000 by obtaining DFDS Dan Transport Group, which was significant change in a positive way. Their position on the market was supported by this step, reaching out for new opportunities overseas in Asia and United