In particular, the external interface consists of organizational members communicating with external parties like investors, shareholders, suppliers, consumers, and the public. It works by using a channel of communication that allows the company to send its message. The communication channel includes face-to-face, public media, mobile, electronic, and written. Companies engage in different strategies for managing its external communication which varies based on the situation, purpose, and the intended parties. For example, my manager takes into consideration the communication channel by "remembering that her communication mode will partly find her communication effectiveness" (Robbins & Judge, 2016). In fact, she inquires feedback from her employees as well as students/customers to make sure her message is adequately communicated and understood. It is an excellent technique she engages in because she is listening to the parties, and is willing to share wisdom and knowledge if the message is not understood. In other words, due to her effective communication, she helps us to improve organizational goals, increase customer satisfaction, and corporate reputation. My manager and coworkers goals are in sync with the company which is why we are the highest performing team within the organization. We look to our managers for "clear guidelines, consistency, and encouragement" (Lorea, …show more content…
In fact, it gives management the opportunity to see if their message is received, and allows employees to report issues to supervisors of their perceptions of organization policies and practices that have problems. For example, upward communication was demonstrated last week by my team during course selection because the textbook for PS2310, Statistics for the Social Sciences was not populating on students registration forms. So, we escalated the problem to our manager, but we came up with a solution to rectify the issue. It allowed us to engage in