They are normative, regulative and culture cognitive. Normative pillar believes that a MNC is operated based on the culture of a country where the organization is first established. Regulative pillar believes that globalization forces to adopt the management principles practiced in other countries and supports for divergence. The third pillar is cultural cognitive which is based on the principle that for the smooth operation of company, both convergence and divergence competencies are needed which is crossvergence (Paik et al, 2011).
The globalization trend has created a debate between convergence and divergence competencies. The managerial practices are not only affected by the principles of management but also affected by various disciplines of social science. Political, economic, cultural and occupational status are the major factors to determine either convergence or divergence competency will based suit for MNCs (Quintanilla and Ferner,